Role Overview
- The AGM/DGM Sales & Marketing will drive business development and revenue growth in the auto plastics segment, focusing on OEMs (Maruti, Mahindra, Tata, Honda, Hyundai) and Tier-1 customers. The candidate will manage collections, oversee pricing negotiations, and ensure alignment with plant operations for new product development.
- Key Responsibilities
- Revenue Achievement: Meet or exceed sales targets for automotive plastic components.
- Collection Management: Ensure 95% collections adherence, covering debtors, tooling, and supplier payments.
- Business Expansion: Secure new customers and OEMs in the PV sector, focusing on automotive plastics.
- Customer Retention: Protect and grow the share of business with key accounts, providing monthly updates.
- Market Trends Analysis: Analyze and act on trends related to automotive plastic technologies and pricing.
- Price Adjustments: Negotiate RM cost adjustments based on customer agreements, summarizing quarterly.
- New Product Development: Collaborate with plant teams to align product development with market needs.
- MIS Reporting: Provide accurate, timely monthly sales and performance reports.
- RFQ Success: Increase RFQ hit rate to 25%, focusing on automotive plastics.
- Key Result Areas (KRAs)
- KRA Description
- Revenue Growth Achieve or exceed revenue targets for automotive plastics annually.
- Collection Efficiency Ensure >95% payment collections as per agreed terms.
- Business Expansion Acquire new OEM and Tier-1 customers in the PV sector.
- RFQ Conversion Rate Increase the RFQ hit rate to 25%.
- Product Development Support Seamlessly integrate customer needs into product development.
- Price Adjustments Timely RM price settlements and quarterly summaries.
Key Performance Indicators (KPIs)
- KPI Target/Measure
- Revenue Target Achievement Percentage of annual revenue target met (>100%).
- Collection Rate Percentage of collections made as per terms (>95%).
- New Customer Acquisition Number of new OEMs/Tier-1 customers onboarded annually.
- RFQ Hit Rate Percentage of RFQs converted into business (>25%).
- Share of Business Retain and grow share of business with top customers.
