Company Description
IDigitalPreneur is India's largest E-learning platform dedicated to skill development. With a robust selection of over 30 courses, the platform is backed by a team of 100+ expert trainers. IDigitalPreneur has successfully trained more than 20,000 students, showcasing its commitment to empowering learners and equipping them with specialized skills to thrive in their chosen industries.
Job Description Growth Marketing Manager
About the Role
We are looking for a Growth Marketing Manager who will own end-to-end marketing strategy, execution, and performance for high-impact campaigns and brand initiatives. This role requires a strong balance of strategic thinking, creative ideation, and data-driven execution, working closely with founders and cross-functional teams to drive measurable business growth.
Key Responsibilities
- Drive end-to-end marketing strategy for product launches, growth campaigns, and brand initiatives
- Plan, execute, and optimize growth marketing campaigns across digital channels including performance marketing, content, social media, partnerships, and communities
- Own campaigns from ideation execution performance analysis, ensuring clear ROI and business impact
- Collaborate closely with founders, leadership, product, sales, and creative teams to align marketing efforts with business goals
- Lead data-driven decision making using insights from funnels, conversions, attribution, and customer behavior
- Build and scale customer acquisition, engagement, and retention strategies
- Conceptualize clutter-breaking, disruptive marketing ideas aligned with brand voice and community values
- Manage and coordinate external stakeholders including agencies, creators, vendors, and partners
- Track, analyze, and present weekly and monthly performance reports with clear insights and actionable recommendations
- Stay updated on market trends, consumer psychology, and competitive landscape to drive continuous innovation
Required Skills & Competencies
- Strong understanding of growth marketing, performance marketing, and funnel optimization
- Hands-on experience with paid media platforms, analytics tools, and marketing automation
- Proven ability to translate data into actionable insights
- Excellent stakeholder management and cross-functional collaboration skills
- Creative mindset with the ability to execute brand-aligned, high-impact campaigns
- Experience managing agencies, creators, and external partners
- Strong communication, presentation, and reporting skills
Qualifications
- Bachelor's degree in Marketing, Business, or a related field
- 510+ years of experience in growth marketing, digital marketing, or a similar role
- Experience working in startups, scale-ups, D2C, SaaS, or tech-led environments preferred
What We Offer
- Opportunity to work directly with founders and leadership
- High ownership and decision-making responsibility
- Fast-paced, growth-oriented work culture
- Competitive compensation and performance-based growth opportunities
This role is ideal for candidates who thrive in high-ownership environments and enjoy building scalable growth engines while shaping a strong brand presence.
