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Growth Marketing Lead | SaaS | Bangalore

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  • Posted a month ago
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Early Applicant

Job Description

  • This is a hands-on role with direct revenue ownership.
  • Own how demand is created and expanded across the customer lifecycle.

Job Description

Demand Strategy & Pipeline Ownership

  • Own demand generation strategy across inbound, outbound, paid, ABM, and PLG channels
  • Deliver qualified pipeline and revenue targets (MQL SQL ClosedWon)
  • Build a balanced demand mix across selfserve, salesassisted, and enterprise motions
  • Develop annual and quarterly demand plans aligned with business goals



Channel Execution

  • Scale inbound programs across SEO, content, lifecycle/email, community, and partnerships
  • Own paid demand programs (search, paid social, review platforms, ABM ads) with ROI discipline
  • Define and execute ABM and enterprise demand programs for midmarket and enterprise ICPs
  • Partner with Product and Growth teams on PLG initiatives (trial, freemium, activation)



Team Leadership & Collaboration

  • Build, lead, and develop a highperforming demand generation team
  • Coach team members across performance marketing, inbound, lifecycle, and analytics
  • Partner closely with Sales, Product Marketing, RevOps, and Customer Success
  • Act as the demand generation thought partner to leadership



Measurement & Optimization

  • Own key demand and revenue metrics: MQL, SAL, SQL, pipeline, CAC, LTV, payback, conversion rates
  • Ensure clean attribution, reporting, and forecasting across channels
  • Drive continuous experimentation, optimisation, and performance improvement
  • Use customer, sales, and funnel insights to refine targeting and messaging

The Successful Applicant

  • 6-12+ years of experience in B2B SaaS demand generation or growth marketing
  • Proven track record of owning pipeline and revenue outcomes, not just traffic or leads
  • Experience working with salesassisted and enterprise sales motions
  • Open to both ICs and people managers.

What's on Offer

  • Industry leading compensation
  • Work with a pedigreed set of leadership
  • This is a 3 day WFO opportunity

More Info

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About Company

Michael Page has five decades of expertise in professional services recruitment. We were established in London in 1976, and over this period we've grown organically to become one of the best-known and most respected consultancies, with an office network spanning six continents.
While size has its advantages, it doesn't define us - the nature of our organic growth means that each new office is integrated into the region that it serves. It also means that as an employer looking to hire, or as a candidate aiming to grow your career you have the best of both worlds&#x3B; a team that understands the market and geography you operate in, plus the resources and expertise of an international network at your disposal.

Job ID: 146540109