Growth Marketing Associate (ABM & Email Marketing)

About Trademo

At Trademo, we are transforming global trade and supply chains by leveraging cutting-edge AI technology to provide businesses with unparalleled visibility, compliance, and intelligence solutions. Our AI-driven platform simplifies the complexities of international trade, helping companies mitigate risks, enhance efficiency, and make data-driven decisions with confidence.

Our AI-Enhanced Solutions:

• ✅ Trademo Intel – AI-powered trade intelligence to uncover market trends and competitive insights.
• ✅ Trademo Sanctions Screener – AI-driven compliance with 650+ global sanctions and PEP lists.
• ✅ Trademo Global Trade Compliance – Real-time regulatory and tariff data for 140+ countries, with AI workflows for HS/ECN classification, controls determination, and licensing.
• ✅ Trademo Map - AI-powered global supply chain mapping and screening, detecting risks like Forced Labor (UFLPA) and sanctions in deep-tier networks.
• ✅ Trademo TradeScreen - AI-powered trade transaction digitization, financial crime screening and compliance platform.

Trademo collects and integrates diverse open-source data points to create our AI-driven knowledge graph, TrademoKG. These data points include Customs Declarations, Shipping Data, Satellite Data, AIS Data, Vessels, Web Footprints, Global Tariffs & Duties, FTAs, Import/Export Controls, Export Licenses, Key Personnel & Ownership, Company Financials, and Company Legal information. By analyzing trade data from 200+ countries, Trademo uses AI to provide deep insights, ensuring visibility and compliance across global supply chains.

Founded by Shalabh Singhal, who is a third-time tech entrepreneur and an alumni of IIT BHU, CFA Institute USA, and Stanford GSB SEED. Our Trademo is backed by a remarkable team of leaders and entrepreneurs like Amit Singhal (Former Head of Search at Google), Sridhar Ramaswamy (CEO, Snowflake), Neeraj Arora (MD, General Catalyst & Former CBO, Whatsapp Group).

Role:Growth Marketing Associate

Website:www.trademo.com

Location:Gurgaon, On-Site

Key Responsibilities

• Own end-to-end ABM execution: define target account lists in coordination with sales, build account-specific campaigns, track engagement signals, and influence pipeline at the account level.
• Build and manage Trademo's lifecycle email program, including onboarding sequences, nurture flows tied to firmographic signals, and re-engagement campaigns
• Own Trademo's events calendar end to end: webinars, trade shows, and industry roundtables, from logistics and speaker coordination to post-event follow-up sequences that convert attendance into pipeline.
• Run structured growth experiments across channels and programs; document learnings, kill what does not move the needle, and scale what does.
• Own the marketing tech stack including email platform, CRM integration, and ABM tooling; maintain clean data hygiene and lead scoring logic.
• Build and manage weekly and monthly reporting dashboards tracking MQLs, pipeline influenced, email performance, account engagement, and event ROI.
• Own the lead handoff process between marketing and sales, ensuring clear qualification criteria and consistent follow-through.

What We're Looking For

• 2 to 4 years of experience in B2B demand generation or growth marketing, preferably in SaaS, data, or intelligence products
• Hands-on with email marketing platforms such as HubSpot or Marketo, and comfortable working within a CRM
• Familiar with ABM principles and at least one approach to account-level targeting, whether tool-driven or LinkedIn-native
• Strong with data: can build a reporting dashboard, interpret funnel metrics, and make channel decisions based on numbers
• Good writer who can draft email copy, event landing pages, and account-specific messaging independently
• Thrives in a fast-moving environment and does not need perfect clarity to start executing