Title: Group Product Manager Derma
Department: Marketing / Product Management
Location: Mumbai
Reports To: Marketing Head
Job Summary:
We are seeking a seasoned and strategic Group Product Manager (GPM) for our Derma div. The GPM will be responsible for developing and executing marketing strategies, managing a portfolio of dermatology products and collaborating with cross-functional stakeholders to achieve growth, market share, and profitability objectives.
Key Responsibilities:
- Product Strategy & Planning:
- Develop and implement comprehensive marketing strategies for the dermatology product portfolio.
- Conduct market research and competitive analysis to identify trends, opportunities, and threats.
- Plan and manage new product launches and lifecycle management.
- Team & Portfolio Management:
- Lead and mentor a team of product managers, ensuring alignment with brand goals.
- Manage product lifecycle and P&L responsibility for assigned brands in the derma category.
- Ensure effective segmentation, positioning, and targeting strategies.
- Sales Enablement & Training:
- Design and execute training programs and marketing materials for the sales force.
- Work closely with the sales team to ensure effective execution of brand plans.
- Monitor field feedback and adapt strategies accordingly.
- Cross-Functional Collaboration
- Liaise with dermatologists, KOLs, and industry experts for product insights and advocacy.
- Performance Analysis & Reporting:
- Track brand performance against KPIs (market share, sales, margins).
- Analyze ROI of marketing initiatives and optimize accordingly.
Qualifications & Experience:
- Bachelor's degree in Pharmacy, Science, or Life Sciences + MBA in Pharma/ Marketing.
- 812 years of experience in pharmaceutical marketing, with at least 46 years in dermatology segment (Mandatory)
- Proven track record in brand management and product lifecycle strategies.
- Experience in managing teams and cross-functional projects.
Key Skills & Competencies:
- Strong strategic thinking and analytical skills
- Excellent communication and presentation abilities
- Leadership and people management skills
- Deep understanding of dermatology market and therapy areas
- Proficient in data interpretation and market research
- Result-oriented and customer-focused approach
You can connect :-
Ashish Dubey
9869309139
