Group Head - Paid Media

Paid Media Key Responsibilities:

• Leads strategy, performance and account management on all key digital channels (Search, Social, Programmatic etc) for a variety of clients.

• Be responsible for full client management process from enabling acquisition and onboarding, to day-to-day Digital Ad Operations and performance of client accounts, requiring interaction with both internal and external stakeholders.

• Manage a team of 10-15 people reporting into you and be responsible for Team Growth and planning personal development programs for subordinates.

• Own, manage and grow digital channel strategies for a client portfolio of 8-10 accounts.

• Work with leadership to modify strategic plans to provide expert advice, strategic thinking and guidance to client on all digital campaigns and delivery.

• Understand and stay current on industry trends, competitive landscape and internal product development efforts. Qualifications

• Are a tech Graduate/MBA with an experience of 3 - 5 years in Search Engine Marketing (SEM)/Paid Search (PPC) & Paid Social Strategy

• Have hands on knowledge of Facebook Business Manager, Google Analytics, Google Adwords and experience in planning and managing the advertising spends with clients over last 5 years.

• Have team handling experience for a year.

• Advanced excel and Microsoft office skills.

• Advanced certification for Adwords, DBM Fundamentals exam, Facebook Blueprint etc

• Have excellent problem-solving and analytical skills and impeccable business judgment.

• Have excellent communication and interpersonal skills, with the ability to be personable yet persistent.