Group Head - digital

• This role reports to the Client Lead.

3 Best Things About the Job

• You'll work in one of the most exciting agencies and lead FMCG accounts.
• You'll have the scope to work on a variety of target segments.
• You'll benefit from a systematized working process.

Measures of Success

• In three months, you will have:A full understanding of your portfolio of brands.
• Understood the different stakeholders within the agency and started building relationships with them.
• Helped your team craft the agency's responses to client briefs.
• In six months, you will have:The ability to lead strategic and executional discussions with clients.
• A full understanding of what's happening with your clients and be able to lead your team in that aspect.
• Visibility as the leader of your team within the agency and with clients.
• Started interacting with our regional agency teams where applicable.
• In 12 months, you will have:Led the annual planning process for your clients.
• Become the seamless bridge between local clients and regional/global agency teams.
• The ability to converse on measurement metrics across touchpoints based on campaign objectives.
• Won awards in both internal and external forums like FOM, Cannes, Smarties, and RAMAI.
• Started driving agency KPIs, balancing them with client KPIs.

Responsibilities of the Role

• Brand guardianship on your assigned brands.
• Build a relationship as the client's strategic advisor on all communication-related issues for the brand/category.
• Clarify, formalize, and manage client expectations on an ongoing basis.
• Develop strategic thinking for the brands you handle.
• Supervise and lead Annual Operating Plans and Communication Reviews with your teams.
• Be the key contact for the Brand/Media Manager for your brands.
• Push planning thinking by utilizing MediaCom's research, systems, and tools.
• Search for and reapply regional/global learnings to local campaigns.
• Create monthly media reviews and reports.
• Lead the conceptualization of local media campaigns and initiatives.
• Supervise and develop your team, maintaining a high level of motivation among team members.
• Ensure basic training and orientation for new team members.
• Ensure strict adherence to all SOPs and audit rules.

Skills and Experience

• Minimum of 5 years of experience in a similar setup.
• Ability to lead a team with full authority, while also being able to motivate them during periods of high media activity.
• Overcome typical media agency pitfalls by building relationships with team members across planning, buying, operations, and finance/billing.
• Be process-driven.
• Have good relations with media partners.
• Possess strong business acumen along with being a fundamentally sound media professional.
• Understanding of 360-degree media is essential.