About the Role
We are looking for a creative and detail-oriented Graphic Designer who can translate brand requirements into visually compelling static designs. The ideal candidate should have a strong understanding of brand communication, a keen eye for aesthetics, and the ability to work in a fast-paced, collaborative environment.
Key Responsibilities
1. Brand Understanding & Alignment
- Interpret and decode briefs shared by supervisors, understanding brand requirements, identity, and target audience.
- Maintain a strong grasp of each brand's voice, tone, and visual guidelines.
- Ensure all design outputs are consistent with the brand's identity, values, and messaging style.
2. Design Creation
- Develop high-quality static creatives for various marketing channels, including social media, emailers, ads, and other digital formats.
- Work on visually engaging layouts that meet both creative expectations and performance objectives.
3. Research & Insight-Driven Creativity
- Stay updated on industry trends, design innovations, and best practices to deliver fresh and relevant artwork.
- Conduct research on target audience behaviour, preferences, and demographics to ensure designs resonate effectively.
- Review and analyze design performance data to refine future creative approaches.
4. Time & Workflow Management
- Adhere to internal TATs, efficiently prioritize tasks, and deliver work within defined timelines.
- Manage multiple projects simultaneously while maintaining quality and consistency.
5. Operations & Process Adherence
- Follow internal SOPs and established workflows to ensure smooth production processes.
- Maintain organized working files, documentation, and version control.
