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Job Role: Graphic Designer
Location: Mumbai, Bangalore, In-office
Experience: 3+ years
Intro
Step into a role where your designs don't just look goodthey drive clicks, conversions, and real business impact.
As a Graphic Designer at Truemeds, you'll create compelling visuals across performance marketing, CRM, and digital campaigns, from ads and lifecycle communication creatives to marketing assets seen by millions of users.
You'll work closely with copywriters, marketers, and product teams to translate insights into visuals that are not only engaging but designed to perform. Along the way, you'll also contribute to larger brand initiatives-including campaigns featuring Paresh Rawal as the face of Truemeds.
Key Responsibilities
Design high-performing marketing creatives for performance campaigns and digital ads
Create visuals for CRM channels including push notifications, WhatsApp, email, and in-app communication
Develop marketing assets across campaigns, product launches, and lifecycle communication
Collaborate with copywriters, marketers, and product teams to translate ideas into compelling visual storytelling
Apply strong layout, typography, and design hierarchy to improve engagement and clarity
Use data insights and campaign feedback to refine creative performance
Contribute to concepts across ATL, BTL, digital campaigns, and brand initiatives
Explore and use AI-assisted design tools to improve speed, experimentation, and creative output
Agile in incorporating feedback and iterations to consistently exceed stakeholder expectations
What Makes This Role Impactful
Your work will reach millions of users across India
Designs that directly influence engagement, clicks, and conversions
Opportunity to work across performance marketing and brand campaigns
Exposure to a fast-moving environment where creative ideas quickly turn into live campaigns
A collaborative culture with strong creative and marketing teams
Requirements
3+ years of experience in graphic design within a B2C, D2C, or consumer internet company
Strong portfolio showcasing performance marketing creatives, ads, and marketing assets
Excellent understanding of layout, typography, and visual hierarchy
Ability to design creatives that are both visually compelling and conversion-focused
Experience working in fast-paced environments with high-volume creative output
Strong collaboration skills and ability to work with cross-functional teams
Good to Have
Experience designing for performance marketing campaigns or CRM communication
Familiarity with AI design tools(Sora AI,Luma AI,Syntesia) and workflows to scale creative production
Basic motion or video editing skills for short-form marketing content
Understanding of consumer behavior and digital marketing formats
Familiarity with tools like Figma, Photoshop, Illustrator, and Canva
Job ID: 145111049