Graphic Designer

Role Overview

The Graphic Designer - Social Media will create high-quality, platform-native visual

content for digital channels. The role requires strong typography, layout,

image treatment, and product presentation skills, along with the speed and

discipline needed to produce consistent social content without making the brand

look repetitive or template-driven.

Key Responsibilities

● Design static posts, carousels, stories, thumbnails, campaign adaptations,

launch assets, and performance-marketing creatives.

● Translate approved concepts and copy into visually strong,

platform-appropriate designs.

● Create social-first design systems that are recognisable, flexible, and easy to

scale across formats.

● Retouch and compose product, model, ingredient, salon, and lifestyle imagery

while preserving product and packaging accuracy.

● Adapt master creatives across Instagram, LinkedIn, marketplaces, websites,

and paid media when required.

● Collaborate with copywriters, social media managers, editors, and marketers to

improve clarity, hierarchy, and engagement.

● Maintain organised source files, export versions, templates, and asset libraries.

● Stay updated on social design formats and visual trends while protecting

premium, credible, and performance-led identity.

● Participate in creative reviews and incorporate feedback quickly without

losing design quality.

Required Skills & Qualiffications

● 0-2 years of professional graphic design experience, preferably for social media

or consumer brands.

● Strong portfolio demonstrating typography, layout, visual hierarchy, image

composition, and brand consistency.

● Proficiency in Adobe Photoshop and Illustrator; working knowledge of Figma,

InDesign, After Effects, or Canva is useful.

● Understanding of Instagram, LinkedIn, Meta ad, and e-commerce creative

specifications.

● Strong attention to detail, file hygiene, export accuracy, and deadline

management.

● Ability to receive direct feedback and produce multiple design routes

efficiently.

Good to Have

● Experience designing for beauty, personal care, fashion, wellness, luxury, or

lifestyle brands.

● Basic motion design, video thumbnail, or simple animation skills.

● Understanding of product photography, print production, and AI-assisted visual workflows.