Company Description
Members Only® is an American outerwear company known for its iconic racer jacket, a pop culture symbol since the 1975s. The company produces classic jackets, flight satin bombers, and utilitarian outerwear featuring signature logo chest pockets. Members Only® Collection offers a modern street smart collection of well-fitting outerwear for men & women who value style and technical fabric innovation.
Roles & Responsibilities :-
- Design thumb-stopping, conversion-focused creatives across Meta, Google, and other digital platforms.
- Create engaging Instagram content, including Reels, posts, campaigns, and stories, that showcase collections, styling, and brand storytelling.
- Ensure visual consistency across Instagram, website, email, and all other brand touchpoints.
- Create innovative AI-generated image and video content to enhance creative output and speed up ideation.
- Create realistic product mockups to visualize apparel and accessory designs before final production or client approval.
- Develop customized menu designs (print and digital) for brand events, pop-ups, or lifestyle collaborations, reflecting brand aesthetics while ensuring clarity and readability.
- Design creative assets for fashion events such as launches, pop-ups, and store openings, including invites, banners, standees, backdrops, and promotional collateral tailored to the event theme.
- Produce postcards, flyers, and other print marketing materials with strong visual impact, capturing the season's mood and collection story.
- Design advertisement campaign creatives (static and/or video) for digital and print platforms, ensuring consistency across seasonal campaigns.
- Create A+ content for ecommerce product listings, enhancing product storytelling through rich visuals, styling shots, and infographics to improve conversion.
- Work closely with marketing, merchandising, and brand teams to turn ideas into compelling visual communication.
- Maintain brand consistency across all creative outputs, including color palettes, typography, and visual guidelines.
- Manage multiple design projects simultaneously, meeting deadlines without compromising on creative quality.
- Stay updated with current fashion, design, and social media trends to keep creative output fresh, relevant, and on-brand.
- Proficiency in design tools such as Photoshop, Illustrator, InDesign, Premiere Pro, and After Effects, along with AI-powered design tools.
Qualifications & Skills -
- Bachelor's in degree or Master's Degree in any of these disciplines - Visual Communication Design, Graphic Design, Brand Design, Strategy or any other such Design Discipline.
- Maximum 4 years of experience as a Graphic designer.
- Zeal to keep learning, experimenting & and trying something new.
- Creative thinker & with excellent time management and outstanding interpersonal skills.
- Excellent graphic design skills with a strong portfolio.
- Creative flair, versatility, conceptual/visual ability, and originality.
- Open to receiving feedback and criticism, using it as an opportunity for growth and improvement.
