Graphic Designer

Job Title: Graphic Designer

Location: Kirti Nagar, Delhi

Experience Required: 2 Years

About InstaServ

InstaServ India Pvt. Ltd. is a performance-driven digital marketing agency specializing in Paid Media, SEO, Social Media Marketing, and Website Development. We partner with clients across various industries to deliver ROI-focused campaigns on platforms such as Google, Meta, Amazon, and LinkedIn.

Position Overview

We are seeking a creative and detail-oriented Graphic Designer with a strong flair for visual storytelling and a passion for design research. The ideal candidate should have hands-on experience in creating high-performing ad creatives, preferably within a digital marketing agency environment, and a solid understanding of platform-specific design trends.

This role requires the ability to design for digital platforms, social media, and paid campaigns, along with basic video editing skills.

Key Responsibilities

Design engaging and performance-driven creatives for digital ads (Meta, Google, LinkedIn), social media, websites, and banners.

Collaborate with paid media and social media teams to deliver creatives aligned with campaign objectives.

Conduct research on industry trends and competitor strategies to develop innovative visual concepts.

Maintain brand consistency and quality standards across all design deliverables.

Source and utilize high-quality stock images, icons, and illustrations.

Apply platform-specific design best practices to improve performance and engagement.

Perform basic video editing tasks such as text overlays, resizing, trimming, and simple transitions using tools like Premiere Pro, CapCut, or Canva Pro.

Work closely with project managers and developers to design visuals for websites and landing pages.

Requirements

2 years of relevant experience, preferably in a digital marketing agency.

Proficiency in Adobe Photoshop, Illustrator, Canva, and basic knowledge of video editing tools (Premiere Pro, CapCut, or similar).

Understanding of social media and digital advertising design formats.

Strong sense of typography, layout, color, and visual aesthetics.

Ability to manage multiple projects and meet deadlines efficiently.

Good research skills and creative thinking ability.

Bonus: Familiarity with tools like Figma, After Effects, or animation software is an added advantage.