Job Title: Graphic Artist & Illustrator
Location: PRAKRIA, Delhi (In-Office Role)
Experience: 3-5 years
About PRAKRIA At PRAKRIA, we merge creativity with technology to redefine marketing. As a leading creative + tech marketing agency, we deliver innovative solutions that resonate with audiences and empower brands. We're looking for a visionary Graphic Artist & Illustrator to join our team and shape the future of creative storytelling. This is a strictly in-office role for individuals passionate about both creative and agency work.
Key Responsibilities:
- Develop and fine-tune creative illustrations and graphics for campaigns, ads, and social media.
- Collaborate with designers, copywriters, and strategists to ensure seamless integration of visuals into projects.
- Experiment with and optimize design techniques to deliver on creative briefs.
- Research and stay updated on advancements in graphic design tools and methodologies to keep PRAKRIA at the forefront of innovation.
- Craft tailored visuals to create diverse content, including imagery, text, and multimedia assets.
- Work with the strategy team to interpret client briefs and deliver graphic designs that align with brand narratives, with a specific focus on FMCG tone of voice and understanding.
- Troubleshoot and iterate on designs to achieve desired levels of creativity, quality, and relevance.
- Educate internal teams on the applications and limitations of graphic design within the creative process.
- Maintain documentation of design iterations, outputs, and best practices for future projects.
Skills & Qualifications:
- Bachelor's degree in Graphic Design, Fine Arts, or a related field.
- 3-5 years of experience in a creative or advertising agency setting, with a strong familiarity with creative workflows.
- Hands-on experience with graphic design software like Adobe Creative Suite (Photoshop, Illustrator, InDesign), Canva, or similar tools.
- A good hold on visual storytelling and illustration skills is essential.
- Strong understanding of brand narratives, visual design principles, and FMCG tone of voice.
- Knowledge of print and packaging design is a must, with production experience being a plus.
- Knowledge of design tools and their practical applications in creative projects is crucial.
- Ability to work collaboratively in a fast-paced, dynamic environment.
- Analytical mindset to interpret and refine designs based on project requirements.
- Excellent communication skills to present ideas and visual concepts to teams and clients.
- A passion for blending technology with creativity to push the boundaries of conventional marketing.
How to Apply To apply, send your resume, cover letter, and portfolio showcasing your expertise in graphic design and illustration to [Confidential Information]. Highlight your experience with creative workflows and design tools in your application.
Important Note: Applications submitted via LinkedIn will not be considered unless the instructions above are followed.
We're excited to meet creative enthusiasts eager to redefine the future of marketing with us!
