Company Description
Learning Routes specializes in providing meticulously designed curriculum for individuals pursuing postgraduate, diploma, or certification programs from premier B-schools. We ensure a user-friendly process by leveraging cutting-edge innovations and maintaining a robust network of experts. Our goal is to make education productive and efficient, simplifying the learning journey through collaboration with institutes. We are committed to preparing learners to meet the demands of their respective industries by the end of their courses.
Role Description
This is a full-time on-site role for a Digital Marketing Executive (Google AdWords Expert) based in Gurugram. The role involves setting up and optimizing Google AdWords campaigns, analyzing campaign performance, creating performance reports, and collaborating with the team on strategies. Responsibilities also include utilizing web analytics to assess campaign effectiveness, improving conversions, and driving traffic to the company's digital platforms. The executive will also contribute to social media and marketing initiatives, ensuring alignment with the organization's objectives.
Qualifications
- Proficiency in Marketing and Social Media Marketing to execute strategic campaigns and enhance branding.
- Strong Communication skills for effective collaboration and content presentation.
- Background in Web Content Writing and the ability to create quality digital content.
- Expertise in Web Analytics and Google AdWords to evaluate campaign performance and drive results.
- Familiarity with data-driven decision-making and the ability to adapt strategies based on insights.
