Google Ads Specialist

Roles and Responsibilities:

• Develop and execute effective Google Ads campaigns to meet client goals.
• Analyze campaign data and optimize for improved performance.
• Manage daily budgets, keyword bids, and targeting for accounts.
• Generate comprehensive reports to measure and communicate performance.
• Collaborate with the team to create compelling ad content and landing pages.
• Track KPIs and provide insights for continuous improvement.
• Stay updated on Google Ads trends and recommend new strategies.
• Conduct keyword research and audience analysis for better targeting.

Desired Candidate Profile:

• Strong expertise in Google Ads campaign management.
• Analytical mindset with a focus on achieving client ROI.
• Excellent communication and reporting skills.
• Ability to handle multiple projects and meet deadlines.
• Team player with a proactive attitude toward learning and innovation.

Required Experience, Skills, and Qualifications:

• Minimum of 2 years of experience in digital advertising with hands-on Google Ads management.
• Bachelor's degree in Marketing, Communications, or a related field.
• Strong understanding of Google Analytics, keyword research, and bid management.
• Proficiency in using Google Ads tools and tracking performance metrics.