Google Ads Expert

Company Description Nulearn is a leading Ed-Tech startup in India that partners with top IIMs and global business schools to design and deliver executive programs for working professionals. The organization is committed to high-quality learning experiences driven by integrity, consistency, and strong customer focus. Its state-of-the-art Learning Management System (LMS) provides a seamless and engaging platform for learners. Nulearn enables professionals to learn from anywhere while advancing their skills and careers. Team members join a fast-growing, mission-driven environment at the intersection of education and technology.

Location: New Delhi

Experience Required: 2–3 Years

About the Role

We are looking for a performance-driven Google Ads Expert to plan, execute, and optimize paid advertising campaigns across Google platforms. The ideal candidate should have strong expertise in Google Search and Performance Max campaigns with a proven track record of generating quality leads and maximizing ROI.

Key Responsibilities

·       Create, manage, and optimize Google Ads campaigns for lead generation and brand awareness.

·       Conduct keyword research, competitor analysis, and audience targeting.

·       Monitor campaign performance and optimize CTR, CPC, CPA, and ROAS.

·       Set up and manage Search, Display, Remarketing, and Performance Max campaigns.

·       Track conversions using Google Analytics, Google Tag Manager, and Meta Pixel integrations.

·       Prepare weekly and monthly performance reports with actionable insights.

·       A/B test ad creatives, landing pages, and campaign strategies.

·       Coordinate with the creative and content teams for ad copies and visuals.

·       Stay updated with the latest Google Ads trends, algorithm changes, and best practices.

Required Skills

·       Strong knowledge of Google Ads Manager and Google Analytics.

·       Experience in lead generation and conversion optimization.

·       Understanding of keyword planning, bidding strategies, and audience segmentation.

·       Hands-on experience with Google Tag Manager and conversion tracking.

·       Analytical mindset with strong reporting and data interpretation skills.

·       Excellent communication and campaign management abilities.

What We're Looking For

·       Result-oriented and data-driven mindset

·       Strong problem-solving abilities

·       Ability to handle multiple campaigns simultaneously

·       Creative thinker with performance marketing expertise

How to Apply

• Interested candidates can share their resume and portfolio/case studies @[Confidential Information]