GEO / AEO Content Writer - Fintech, Automobiles, Healthcare, Electronics - (GB05)

Roles & Responsibilities

• Create high-quality, engaging, and GEO/AEO-friendly content for digital platforms.
• Write, edit, and proofread blogs, articles, website content, landing pages, and marketing copy
• Leverage AI tools such as ChatGPT, Gemini, Claude, or similar platforms to enhance content creation and productivity.
• Conduct keyword research and implement GEO/AEO best practices to improve content performance.
• Collaborate with marketing and business teams to develop content strategies aligned with business goals.
• Research industry trends and create informative, audience-focused content.
• Ensure consistency in tone, style, and brand messaging across all content.

Ideal Candidate

• Strong Content Writer / AI Content Marketing Specialist
• Mandatory (Experience 1) – Must have 5+ years of experience in content writing to rank in Generative engines or Answer Engines
• Mandatory (Experience 2) – Must have practical exposure to create humanly edited AI content, Should be using any of AI tools like ChatGPT, Claude, Gemini or similar AI writing platforms (Candidates who have actively leveraged AI to improve content quality will be highly preferred)
• Mandatory (Skills 1) – Must have a strong understanding of workings of generative engines or Answer engines
• Mandatory (Education) – Mass communication and Media studies from Tier1 college (IIMC - Delhi, FTII, SIMC-Pune, Lady Sriram College - Delhi etc)
• Mandatory (Domain) - Need content writers from Fintech, Automobile, Healthcare or Electronics backgrounds only (minimum 1 years of experience in any 1 domain is required)
• Mandatory (Age) - Candidate's Age should be below 30 Years

Experience: 4–7 years · Work from office · 5 days a week + alternate Saturdays · Notice period up to 30 days

Benefits

Our people define our passion and our audacious, incredibly rewarding achievements. Bajaj Finance Limited is one of India's most diversified Non-banking financial companies, and among Asia's top 10 Large workplaces. If you have the drive to get ahead, we can help find you an opportunity at any of the 500+ locations we're present in India.