General Manager – Corporate Sales, New Initiatives (Food Delivery), Swiggy
About Swiggy
Swiggy is India's leading on-demand delivery platform with a tech-first approach to logistics and a solution-first approach to consumer demands. With a presence in 500+ cities across India, partnerships with hundreds of thousands of restaurants, an employee base of over 5000, a 2 lakh+ strong independent fleet of Delivery Executives, we deliver unparalleled convenience driven by continuous innovation. Built on the back of robust ML technology and fuelled by terabytes of data processed every day, Swiggy offers a fast, seamless and reliable delivery experience for millions of customers across India.
From starting out as a hyperlocal food delivery service in 2014, to becoming India's leading on-demand convenience platform today, our capabilities result not only in lightning-fast delivery for customers, but also in a productive and fulfilling experience for our employees.
Location: Bangalore (Full time)
Team: New Initiatives, Food Delivery Business, Swiggy
About The Team
The New Initiatives team within Swiggy's Food Delivery business works on identifying and scaling new growth opportunities. The team focuses on building and executing high-impact initiatives that unlock demand, drive user engagement, and create long-term strategic value for the platform.
One of the key focus areas for the team is building Swiggy's corporate business across:
- Swiggy Corporate Wallet (employee meal benefits)
- Corporate Gift Cards
- Corporate Rewards & Loyalty solutions
- Enterprise engagement and ordering solutions
Role Overview
Swiggy is doubling down on the corporate segment through the Swiggy Corporate Wallet (meal benefits for employees), Gift Cards for corporates, and a fast-scaling loyalty Corporate Rewards Programme.
We're looking for a sharp, commercially driven B2B Sales Leader to own revenue across these products — by leading a direct sales team and building a channel partnership ecosystem that scales distribution far beyond what a direct team can reach.
Key Responsibilities
- B2B Sales Leadership
- Lead a team to drive business development for Swiggy for Work and Swiggy Gift Cards by identifying and acquiring new corporate clients across mid-market and enterprise segments.
- Build and manage relationships with key stakeholders including HR, Admin, Finance, Procurement, and Marketing teams to drive consultative sales conversations.
- Own the end-to-end sales cycle — from prospecting and discovery to solutioning, negotiation, closure, and onboarding.
- Drive account growth by expanding adoption across multiple use cases such as office meals, travel, team events, client meetings, and other high-frequency employee engagement moments.
- Hire, mentor, and develop a high-performing B2B sales team, setting clear targets and fostering a culture of accountability and consultative selling
- Channel/ B2B Partnerships to drive growth & monetize
- Build and scale a strategic partner ecosystem to accelerate adoption of the following across enterprise customers:
- Swiggy Corporate Wallet
- Gift Cards
- Corporate Rewards solutions
- Identify, onboard, and manage channel partners across HR Tech platforms, employee benefits providers, rewards & recognition companies, corporate gifting aggregators, fintech ecosystems, and enterprise SaaS partners
- Drive partner-led revenue growth through referral, co-sell, reseller, and embedded distribution models
- Own partner pipeline, activation, revenue contribution, and expansion metrics
- Structure and negotiate commercial agreements including revenue share models, co-marketing partnerships, and API/product integrations
- Build scalable partner onboarding, enablement, and governance mechanisms to improve partner productivity and sales conversion
- Work closely with Product, Marketing, Finance, and Operations teams to unlock scalable integrations and GTM opportunities
- Identify emerging ecosystem opportunities and build strategic partnerships that create long-term distribution and monetization advantages for Swiggy
Experience
What We're Looking For
- 6–10 years in B2B sales, with at least 2–3 years managing a team
- Postgraduate (MBA/PGDM) with 6-8 years of experience in consulting, strategy, or program management roles. Experience in sales is a bonus
- Preferred experience in startups, consumer tech, or top-tier consulting firms.
- Background in one or more of: corporate gifting, employee benefits/rewards, SaaS/fintech B2B sales
- Demonstrated track record of closing enterprise deals and meeting/exceeding revenue targets
- Prior experience building or managing channel/partner ecosystems is strongly preferred
Skills
- Strong commercial acumen — ability to structure deals, negotiate contracts, and manage partner economics
- Excellent pipeline management and CRM discipline
- A natural leader who can develop a small but high-performing sales team
- Ability to work cross-functionally with Product, Finance, and Marketing to unlock deals
- Comfortable navigating ambiguity in a fast-moving startup environment
