GAM Specialist (Programmatic Advertising)

Job Description

Job Title: GAM Specialist (Programmatic Advertising)

Location: Hyderabad, India (Australia shift and Night

shift)

Experience: Maximum 2-3 Years in GAM.

Job Type: Full-Time

Work from Office Only

Seeking candidates who can join immediately or within 15

days.

Company Overview:

Ad Scholars is a leading player in the Digital Marketing

Industry, dedicated to providing top-notch solutions for our partners and

clients. We are currently seeking a detail-oriented and proactive GAM

Specialist to join our dynamic team. This role is essential for supporting Programmatic

Advertising and ensuring the smooth onboarding of publishers into our Google Ad

Manager (GAM) ecosystem.

Position Summary:

As a GAM Specialist, you will be responsible for managing

the onboarding process for new publishers, ensuring they are effectively

integrated into our GAM platform. You will work closely with internal teams and

external partners to optimize their experience and maximize revenue potential.

Key Responsibilities:

• Manage Programmatic Advertising Campaigns using GAM 360.
• Manage the end-to-end onboarding process for new publishers in Google Ad Manager.
• DoubleClick for Publishers (DFP)
• Conduct onboarding meetings and training sessions to familiarize publishers with

GAM features and best practices.

• Collaborate with cross-functional teams, including Sales, Product, and Technical

Support, to address publisher needs and ensure a seamless integration.

• Analyse performance metrics and provide insights to publishers to help optimize

their ad revenue.

• Troubleshoot and resolve any issues that arise during the onboarding process.
• Stay up-to-date with industry trends and GAM updates to provide the best

support to publishers.

Qualifications:

• Bachelor's degree in Marketing, Business, or a related field.
• Maximum 2-3 years of experience in Programmatic Digital advertising, account

management, or publisher relations, preferably with Google Ad Manager.

• Proficiency in GAM and related reporting tools.
• Strong understanding of online advertising concepts, including ad serving and

programmatic advertising.

• Excellent communication and interpersonal skills.

What We Offer:

Competitive salary and benefits package.

Opportunities for professional development and career

growth.

A collaborative and innovative work environment.

• Advertising Services

Full-time