Department: Business Development / Franchise
Reporting To: Head – Franchise Development / GM / Director
Industry: Retail / QSR / Bakery / FMCG / Lifestyle
Experience: Minimum 2 to 5years experience in Franchise Business
Key Responsibilities
- Franchise Expansion
- Develop and execute the franchise expansion strategy for assigned territories.
- Identify priority cities, locations and markets for new franchise outlets.
- Achieve monthly, quarterly and annual franchise acquisition targets.
- Franchise Lead Generation
- Generate franchise enquiries through digital marketing, referrals, exhibitions, franchise portals and networking.
- Build and maintain a strong franchisee prospect pipeline.
- Conduct lead qualification based on investment capability, business experience and location.
- Franchise Sales & Conversion
- Present the franchise business model, investment structure, ROI and commercial terms to prospective franchisees.
- Conduct meetings, presentations and site visits.
- Negotiate and close franchise agreements within approved commercial guidelines.
- Site Identification & Evaluation
- Identify potential locations based on catchment, visibility, footfall, competition, accessibility and rental economics.
- Coordinate site surveys and prepare site feasibility reports.
- Work with the operations/real-estate team for final site approval.
- Franchisee Relationship Management
- Develop strong relationships with franchise partners from enquiry through outlet launch.
- Act as the primary business contact for franchise-related requirements.
- Resolve commercial and operational issues in coordination with internal departments.
- Outlet Opening & Launch
- Coordinate with projects, operations, procurement, training, marketing and supply-chain teams.
- Track franchise outlet opening timelines and ensure milestone completion.
- Support the franchisee during pre-opening and launch activities.
- Commercial & Financial Analysis
- Prepare franchise investment proposals, project reports and ROI calculations.
- Evaluate franchisee financial capability and investment readiness.
- Monitor franchise fees, deposits, capex and other commercial collections.
- Market Intelligence
- Study competitors, rental trends, consumer behaviour and emerging markets.
- Identify white-space opportunities for franchise expansion.
- Provide market feedback to management for business strategy.
- Franchise Documentation
- Coordinate collection of KYC, financial and property documents.
- Ensure franchise agreements and other required documentation are completed.
- Maintain accurate franchise pipeline and MIS.
- Performance & MIS
- Maintain daily/weekly/monthly franchise development reports.
- Track lead → meeting → site → proposal → agreement → opening conversion ratios.
- Provide management with forecasts and territory-wise expansion plans.
salary-25k to 30k*
location -bhubaneswar,odisha
