Founding Go-to-Market Lead

• Sharpen Kandidate's positioning across core buyer segments

• Build and run campaigns across LinkedIn, email, outbound, content, and landing pages

• Support founder-led sales with better messaging, follow-up assets, and GTM experiments

• Identify ICPs, use cases, and role categories where Kandidate is most likely to win

• Create repeatable systems for pipeline generation and conversion

• Turn customer calls and market insight into content, collateral, and demand-generation assets

• Use AI tools to improve research, copy, workflows, and execution speed

What we're looking for

• 5-10 years in GTM, growth, demand gen, startup marketing, or revenue roles

• Experience helping build GTM for 1-2 startups

• Strong positioning and messaging skills

• Comfortable working directly with founders

• Strong bias for execution and experimentation

• Pipeline and revenue mindset, not vanity metrics

• Familiarity with AI tools and modern GTM workflows

Strong pluses

• HR tech / recruiting / staffing / talent platform experience

• Experience supporting US-market GTM from India

• Experience in early-stage B2B SaaS or AI-enabled services