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Ugaoo

Founder's Office - Category Growth

1-3 Years
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Job Description

About Us

At Ugaoo, we've always believed plants are more than dcor they're companions, healers, and reminders of what truly matters. What began as a small idea sparked by a plant on a windowsill has grown into India's leading gardening brand, backed by marquee investors like DSG Consumer Partners and V3 Ventures. From our 25-acre farm in Talegaon to a thriving D2C store and retail presence across Pune, Mumbai, and Bangalore we're building an ecosystem that brings nature closer to homes, offices, and communities.

Role Summary

This is a Category Management focused role within the Founder's Office with full P&L accountability. You will own and scale a core product portfolio, driving growth, profitability, innovation, and cross-channel performance.

Responsibilities

Category Ownership and Growth

  • Define and drive the growth strategy across all online and offline channels
  • Develop and execute business plans covering assortment, pricing, promotions, and merchandising
  • Identify expansion opportunities and under-penetrated segments

Channel Partnership and Enablement

  • Act as SME for the portfolio, supporting channel heads across D2C, Q-commerce, Marketplaces, Retail, and Corporate
  • Collaborate with Marketing, NPD, Supply Chain, Retail Ops, and Corporate Sales to maximize performance
  • Ensure alignment across channels to deliver revenue and margin targets

Consumer and Market Insights

  • Leverage data and market trends to identify gaps, new opportunities, and white spaces
  • Stay ahead of consumer preferences and competitor strategies
  • Coordinate with Customer Support to drive product improvements and NPS enhancement

P&L Management

  • Own portfolio P&L, ensuring profitability and healthy inventory turns
  • Build forecasts, track performance metrics, and optimize pricing and promotions
  • Drive margin expansion while improving working capital efficiency

Innovation and Product Development

  • Introduce innovative products aligned with consumer needs
  • Build and execute the product roadmap in partnership with the Founder
  • Collaborate with Product and Tech teams to enhance online merchandising, recommendations, and discoverability

Requirements

  • 1 - 3 years of relevant experience in business roles, brand management, category roles, strategy, consulting, or high-growth startup environments
  • Demonstrated exposure to revenue ownership, growth initiatives, or P&L-linked decision making
  • Strong academic background; education from a Tier 1 institution is a strong plus
  • Strong analytical skills with the ability to interpret data and translate insights into clear business actions
  • Advanced proficiency in Excel and PowerPoint; familiarity with SQL or data visualization tools is an advantage
  • Structured thinker with strong problem-solving capability and attention to detail
  • Ability to collaborate effectively across Marketing, Supply Chain, Product, and Operations teams
  • High ownership mindset with the ability to operate independently in a fast-paced environment
  • Interest in consumer brands, sustainability, and building long-term portfolio leadership

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About Company

Job ID: 143839581