About Bharat Intelligence:
Bharat Intelligence is building India's first AI-powered Rural Labour Operating System
organizing 14 crore agricultural labourers into a structured, skilled, and dignified
workforce.
Our mission is to become Maharashtra's labour grid for agriculture, ensuring farmers
get timely, high-quality labour and workers receive stable, predictable incomes.
We work deeply in horticulture belts across Maharashtra and operate at the intersection of agriculture, labour, technology, and rural livelihoods.
Role OverviewThis is a field-first rural marketing role focused on offline execution across villages and agri clusters.
You will support farmer and labour acquisition through on-ground campaigns: village meetings, demo days, channel partner activations, hoardings, pamphlet distribution, and local influencer engagement. You will work closely with sales, operations, and field teams to drive real adoption not just awareness.
This role is ideal for someone who wants to learn grassroots marketing, distribution building, and rural GTM execution.
What You'll Do1. On-Ground Campaign Execution- Support farmer and labour acquisition drives in villages
- Help run seasonal campaigns aligned with crop cycles (pruning, harvest, labour peaks)
- Assist with village-level marketing plans for each cluster
2. Channel Partner & Local Network Activation- Support activation of local channel partners (input stores, businesses, aggregators)
- Coordinate with village influencers and progressive farmers
- Help organise small farmer meetings, demo days, and onboarding camps
- Assist in building referral networks in each village
3. Offline Marketing Execution- Manage hoardings, banners, wall paintings, and poster placement
- Coordinate pamphlet distribution and local announcements
- Support field events, demo plots, and labour onboarding drives
- Ensure visibility across key agri touchpoints in each village
4. Content & Communication (Marathi-first)- Help create simple Marathi marketing materials: pamphlets, posters, scripts
- Capture photos/videos from the field
- Document farmer and worker testimonials
- Support WhatsApp communication for follow-ups
5. Tracking & Field Feedback- Track leads, enquiries, and sign-ups from each village
- Maintain simple Excel trackers
- Collect on-ground feedback from farmers and workers
- Report what messaging and channels are working
We're Looking ForMust-have- Strong Marathi communication
- Comfortable working in villages daily
- Willing to travel extensively across clusters
- High ownership and execution mindset
- Able to coordinate with field teams and local partners
Good to have- Interest in agriculture or rural markets
- Experience in field sales, rural marketing, or activations
- Basic skills in Canva/PowerPoint for simple materials
- Familiarity with WhatsApp for communication
Why Join Us- Salary: 2.53 LPA + performance incentives
- Fast-track to full-time role for strong performers
- Real ownership from day one
- Deep exposure to rural distribution and agri GTM
- Work directly with leadership and field teams
- Build something that improves farmer and worker livelihoods at scale
How to ApplyEmail CV to: [Confidential Information]
Subject: Application Field Marketing Executive, Nashik
