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Aster Medcity

Executive - Marketing Communication & Business Development

1-4 Years
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  • Posted 29 days ago
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Job Description

Key Responsibilities:

Marketing Communication:

  • Develop and implement marketing strategies to achieve business goals.
  • Create and execute campaigns to enhance brand visibility and recognition.
  • Develop marketing materials such as brochures, presentations, social media content, and website content.
  • Utilize digital channels (website, social media, email) for marketing campaigns and lead generation.
  • Manage media relations, press releases, and public relations efforts to create a positive company image.
  • Plan and coordinate promotional events, trade shows, webinars, and conferences.
  • Conduct market research to understand customer needs, preferences, and industry trends.
  • Monitor and analyze marketing metrics to assess the effectiveness of campaigns and strategies.

Business Development:

  • Build and nurture relationships with potential and existing clients.
  • Identify and pursue new business opportunities and generate leads.
  • Deliver compelling sales presentations and pitches to potential clients.
  • Negotiate terms, pricing, and contracts with clients to secure new business.
  • Collaborate with partners, vendors, and stakeholders to expand business opportunities.
  • Identify new markets, target audiences, and segments for business growth.

More Info

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Open to candidates from:
Indian

About Company

A world-class quaternary care centre with one Multispeciality Hospital and eight separate Centres of Excellence, Aster Medcity combines the best of talent and technology to provide holistic treatment with a multidisciplinary approach. Across the years, Aster Medcity aspires to evolve into a medical destination - one that attracts and nurtures the best talent, keeps upgrading technology as well as fosters research, education and a distinctive work culture that is ethically and socially relevant. Set in a soothingly beautiful 40-acre waterfront campus, Aster Medcity is a 670-bed quaternary care facility with one Multispeciality Hospital and eight separate Centres of Excellence in Cardiac Sciences, Neurosciences, Orthopaedics & Rheumatology, Nephrology & Urology, Oncology, Women’s Health, Child & Adolescent Health and Gastroenterology & Hepatology. The first quaternary care hospital in Kerala to achieve the coveted JCI (Joint Commission International) Accreditation – the gold standard in global healthcare, Aster Medcity also won the NABH Accreditation, first-ever NABH Award for Excellence in Nursing and Green OT (Green Operation Theatres) Certification by Bureau Veritas – all within one year of opening its door to the world. One of the most advanced healthcare destinations in India, Aster Medcity offers a comprehensive range of diagnostic and therapeutic technology to facilitate efficient and accurate treatment.

Job ID: 132085085