Executive

Role Purpose:

To design structured, engaging, and scalable learning experiences by converting business content into effective learning journeys, especially for digital platforms.

Key Responsibilities:

• Design end-to-end learning journeys (modules, pathways, certifications)

• Convert SME inputs, PPTs, and raw content into structured learning formats

• Create storyboards and instructional flow for digital learning

• Work closely with Content Creator for video-based learning development

• Ensure learning is:

1. Structured

2. Easy to consume

3. Outcome-driven

• Build assessments, quizzes, and reinforcement mechanisms

• Align learning design with business use cases and real scenarios

• Continuously improve content based on learner feedback and data

Key Competencies Required:

Instructional Design Expertise (Core)

• Strong understanding of:

1. Adult learning principles

2. Learning frameworks (ADDIE, Bloom's Taxonomy, etc.)

• Ability to convert complex content → simple learning

Structured Thinking:

• Breaks down content into logical, modular formats

• Designs clear learning pathways

Content Simplification:

• Translates jargon-heavy or technical content into easy-to-understand formats

Learner-Centric Design:

• Focuses on:

1. Engagement

2. Retention

3. Practical application

Collaboration Skills:

• Works with:

1.SMEs

2.Content creators

3.L&D team

Digital Learning Orientation:

• Familiarity with:

1. LMS platforms

2. E-learning tools

3. Microlearning formats

Skills & Experience:

• 3–6 years in instructional design / e-learning

• Experience in designing:

1. Digital learning modules

2. Certification programs

• Exposure to tools like:

1. Articulate / Captivate / similar tools

• Strong writing and structuring skills

Success Indicators:

• High-quality learning journeys launched

• Content is:

1. Easy to understand

2. Engaging

3. Structured

• High learning adoption and completion rates

• Positive learner feedback on clarity and usefulness

• Reduced dependency on external instructional design

Ideal Profile

• Strong content structurer, not just creator

• Detail-oriented

• Enjoys simplifying complexity