Job Description
Key Responsibilities
Develop and implement Comprehensive Marketing strategies tailored to the real estate industry
Identify market trends, competitor activities and customer preferences to guide campaigns
Manage online advertising campaigns across platforms such as Google ads, Facebook, Instagram and linkedin
Optimize website SEO and oversee content updates to improve organic traffic and lead conversion
Monitor and enhance the company's online reputation and social media presence
Plan and execute lead generation campaigns through digital and offline channels
Collaborate with sales team to ensure high-quality leads and alignment of marketing efforts with sales goals
Oversee the creation of marketing collateral such as brochures, presentations, and email campaigns.
Collaborate with content writers and designers to develop compelling property listings, blogs and videos
Track and analyze campaign performance metrics to assess ROI and optimize future efforts.
Prepare monthly marketing reports and present insights to stakeholders
Qualifications & Skills
Bachelor's degree in Marketing, Communications, Public Relations, or a related field (MBA Preferred).
Proven experience in Performance Marketing or similar roll.
Strong knowledge of digital marketing tools, CRM System and analytics platforms
Excellent communication, negotiation and interpersonal skills
Creative mindset with the ability to think strategically and execute efficiently
Proficiency in tools line Canva, Photoshop or similar graphic design platforms is a added advantage
