Executive / Assistant Manager/ Manager - Admissions Outreach
Executive / Assistant Manager/ Manager - Admissions Outreach
gibs business school2-6 Years
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Job Description
Job Description: Executive / Assistant Manager – Admissions & Outreach
Organization: GIBS B School (Global Institute of Business Studies)
Department: Admissions & Marketing
Location: Remote – PAN India
Reports To: Head of Admissions / Director of Marketing
Employment Type: Full-Time
________________________________________
About The Role
The Executive / Assistant Manager – Admissions & Outreach is the face of GIBS B School for prospective students and external partners. This role drives student enrollment through proactive outreach, manages the end-to-end admission lifecycle, and builds relationships with educational institutions and corporates to strengthen the institution's brand footprint.
________________________________________
Key Responsibilities
Counselling: Advise prospective students and parents on program curriculum (PGDM, MBA, BBA, etc.), eligibility criteria, fee structure, placement records, and scholarship opportunities.
Application Processing: Oversee the application process, including document verification, entrance exam score validation (CAT/MAT/CMAT/KMAT/PGCET), and interview scheduling.
Conversion Strategy: Follow up rigorously with warm and hot leads to maximize conversion rates. Address objections related to fees, location, and placements effectively.
Database Management: Maintain accurate records of all interactions in the CRM system. Generate daily and weekly reports on lead status and admission numbers.
Event Representation: Represent GIBS at education fairs, seminars, and corporate events to generate leads and build brand awareness.
Seminar/Webinar Coordination: Organize and conduct admission seminars, aptitude tests, and workshops in target regions, both online and offline.
Digital Outreach: Collaborate with the digital marketing team to execute social media campaigns and email marketing drives targeting prospective students.
Corporate Outreach: Engage corporates for sponsored candidates for Executive MBA or Management Development Programs, where applicable.
Scholarship Processing: Assist in evaluating scholarship applications and processing waivers in line with policy.
Reporting: Prepare weekly MIS reports on outreach activities, lead source effectiveness, and admission conversion ratios.
Onboarding: Ensure a smooth handover of admitted students to the academic operations team.
________________________________________
Qualifications & Experience
Bachelor's or Master's degree in Business, Marketing, Education, or a related field.
2–6 years of experience in admissions outreach, student recruitment, or counseling, preferably in the higher education or B-School sector.
________________________________________
Skills & Competencies
Strong communication, interpersonal, and presentation skills.
Proven ability to manage and convert leads in a target-driven environment.
Experience in outreach, events, and institutional networking.
Understanding of the higher education landscape, entrance exams (CAT/MAT/CMAT/KMAT), and accreditation bodies (AICTE/UGC).
Podcasting or hosting experience is an added advantage.
________________________________________
Working Conditions
Travel: Frequent travel within the city and neighboring states for outreach activities.
Schedule: Standard work week, with flexibility required during peak admission cycles, including weekends and holidays.
Adaptability: Willingness to travel extensively for outreach and work weekends during peak admission season
Organization: GIBS B School (Global Institute of Business Studies)
Department: Admissions & Marketing
Location: Remote – PAN India
Reports To: Head of Admissions / Director of Marketing
Employment Type: Full-Time
________________________________________
About The Role
The Executive / Assistant Manager – Admissions & Outreach is the face of GIBS B School for prospective students and external partners. This role drives student enrollment through proactive outreach, manages the end-to-end admission lifecycle, and builds relationships with educational institutions and corporates to strengthen the institution's brand footprint.
________________________________________
Key Responsibilities
- Admissions Management (Conversion Focus)
Counselling: Advise prospective students and parents on program curriculum (PGDM, MBA, BBA, etc.), eligibility criteria, fee structure, placement records, and scholarship opportunities.
Application Processing: Oversee the application process, including document verification, entrance exam score validation (CAT/MAT/CMAT/KMAT/PGCET), and interview scheduling.
Conversion Strategy: Follow up rigorously with warm and hot leads to maximize conversion rates. Address objections related to fees, location, and placements effectively.
Database Management: Maintain accurate records of all interactions in the CRM system. Generate daily and weekly reports on lead status and admission numbers.
- Outreach & Marketing (Top-of-Funnel Focus)
Event Representation: Represent GIBS at education fairs, seminars, and corporate events to generate leads and build brand awareness.
Seminar/Webinar Coordination: Organize and conduct admission seminars, aptitude tests, and workshops in target regions, both online and offline.
Digital Outreach: Collaborate with the digital marketing team to execute social media campaigns and email marketing drives targeting prospective students.
Corporate Outreach: Engage corporates for sponsored candidates for Executive MBA or Management Development Programs, where applicable.
- Operational & Administrative Support
Scholarship Processing: Assist in evaluating scholarship applications and processing waivers in line with policy.
Reporting: Prepare weekly MIS reports on outreach activities, lead source effectiveness, and admission conversion ratios.
Onboarding: Ensure a smooth handover of admitted students to the academic operations team.
________________________________________
Qualifications & Experience
Bachelor's or Master's degree in Business, Marketing, Education, or a related field.
2–6 years of experience in admissions outreach, student recruitment, or counseling, preferably in the higher education or B-School sector.
________________________________________
Skills & Competencies
Strong communication, interpersonal, and presentation skills.
Proven ability to manage and convert leads in a target-driven environment.
Experience in outreach, events, and institutional networking.
Understanding of the higher education landscape, entrance exams (CAT/MAT/CMAT/KMAT), and accreditation bodies (AICTE/UGC).
Podcasting or hosting experience is an added advantage.
________________________________________
Working Conditions
Travel: Frequent travel within the city and neighboring states for outreach activities.
Schedule: Standard work week, with flexibility required during peak admission cycles, including weekends and holidays.
Adaptability: Willingness to travel extensively for outreach and work weekends during peak admission season
More Info
Key Skills
Scholarship Processing
Outreach Marketing
Digital Outreach
Seminar Webinar Coordination
Conversion Strategy
Event Representation
Admissions Management
About Company