Email Marketing Specialist

Job Role: Campaign Management Specialist (Email campaigns)

Exp - 1 to 3 Years

Location- Noida

About Times Internet:

At Times Internet, we create premium digital products that simplify and enhance the lives of millions. As India's largest digital products company, we have a significant presence across a wide range of categories, including News, Sports, Fintech, and Enterprise solutions.

Our portfolio features market-leading and iconic brands such as TOI, ET, NBT, Cricbuzz, Times Prime, Times Card, Indiatimes, Whatshot, Abound, Willow TV, Techgig and Times Mobile among many more. Each of these products is crafted to enrich your experiences and bring you closer to your interests and aspirations.

As an equal opportunity employer, Times Internet strongly promotes inclusivity and diversity. We are proud to have achieved overall gender pay parity in 2018, verified by an independent audit conducted by Aon Hewitt.

We are driven by the excitement of new possibilities and are committed to bringing innovative products, ideas, and technologies to help people make the most of every day. Join us and take us to the next level!

About Times Of India:

TOI is India's largest and most influential news publisher in English. We inform and actively engage you to drive progress at a local and national level. We bring you the latest news, analysis and videos across current affairs, business, entertainment, sports, lifestyle and culture everyday.

About the Role

We are looking for a detail-oriented and execution-focused Campaign Operations Executive to support the planning, execution, and monitoring of integrated marketing campaigns across digital channels. The role requires strong coordination skills to ensure timely delivery of campaigns, seamless stakeholder communication, quality control, and reporting.

The ideal candidate should be comfortable managing multiple campaigns simultaneously while working closely with Product, Marketing, Sales, Design, and external stakeholders.

Key Responsibilities

• Execute end-to-end marketing campaigns across Email, WhatsApp, Web, Push Notifications, SMS, Meta, Google, and other performance marketing channels.
• Coordinate campaign scheduling, deployment, and timely execution across multiple platforms.
• Manage client deliverables, including presentations, marketing collateral, sales decks, brochures, and pitch decks.
• Ensure quality assurance (QA) of creatives, landing pages, communication copies, tracking links, UTMs, and campaign assets before launch.
• Coordinate with internal teams including Marketing, Product, Design, Technology, Sales, and external agencies to ensure timely campaign delivery.
• Track campaign performance and prepare daily, weekly, and monthly MIS reports and dashboards.
• Maintain campaign calendars and ensure adherence to timelines.
• Support lead management, campaign tracking, and marketing automation activities.
• Assist in creating SOPs, documentation, and operational workflows to improve campaign efficiency.
• Manage stakeholder communication by providing regular project updates and ensuring timely closure of action items.
• Identify operational gaps and recommend process improvements to enhance execution efficiency.

Required Skills

• Graduate/Postgraduate in Marketing, Business Administration, Communications, or a related field.
• 1–3 years of experience in Marketing Operations, Campaign Management, Digital Marketing Operations, or Project Coordination.
• Strong project coordination and stakeholder management skills.
• Excellent written and verbal communication.
• Proficiency in Microsoft Excel, Google Sheets, PowerPoint, and Google Slides.
• Experience managing multiple campaigns simultaneously.
• Strong attention to detail with excellent quality control and review skills.
• Ability to work in a fast-paced, deadline-driven environment.