Job Overview
We are seeking an Email Marketing Expert to create compelling email content and leverage data-driven insights to optimize campaign performance. You will be responsible for writing engaging email copy, continuously iterating on content, and using performance data to make strategic decisions that drive conversions and engagement.
Key Responsibilities
- Own and execute end-to-end email campaignsfrom planning and content creation to deployment and analysis.
- Write compelling content that drives actionsubject lines, email body copy, CTAs, and more.
- Analyze performance data (opens, clicks, conversions) to make smart, data-backed decisions.
- Conduct A/B tests on key elements to boost engagement and improve results over time.
- Manage and segment email lists to ensure the right message reaches the right audience.
- Collaborate with cross-functional teams to align email campaigns with product launches, promotions, and brand goals.
What We're Looking For
- 2+ years of proven experience in email marketing (strategy + execution).
- Strong copywriting and storytelling skills, with a knack for engagement.
- Hands-on experience with tools like Mailchimp, Mailmodo or similar platforms.
- Comfortable diving into analytics and making data-driven decisions.
- Self-starter who can manage multiple campaigns and own the email channel end-to-end
Skills: email marketing,a/b testing,data analysis,campaign optimization,copywriting,email,email analytics,crm,content strategy