Education Counselor - Bench Marketing & Sales (India)
Employment Type: Full-Time
Location: Magarpatta, Pune (100% Onsite)
The
Education Counselor - Bench Marketing & Sales is responsible for counseling students and job-seekers, marketing bench candidates to clients, generating leads, and driving enrollments and placements. This role combines
education counseling, sales, and bench marketing, requiring strong communication, follow-up, and result-oriented skills.
The ideal candidate will work closely with trainers, recruiters, and sales teams to convert inquiries into enrollments and successfully market bench candidates for project placements.
Key Responsibilities
Education Counseling
- Counsel students and professionals on training programs, certifications, and career paths
- Explain course structures, timelines, fees, and placement support clearly
- Conduct follow-ups on leads and convert inquiries into enrollments
- Maintain accurate records of counseling sessions and conversions
Bench Marketing & Sales
- Market bench candidates (IT / Non-IT) to direct clients, vendors, and implementation partners
- Share profiles, negotiate rates, and coordinate interviews
- Build and maintain strong client/vendor relationships
- Track submissions, interviews, feedback, and closures
Sales & Business Development
- Generate leads through calls, emails, social media, and referrals
- Achieve monthly sales targets for enrollments and bench placements
- Support promotional activities, webinars, and walk-in drives
- Maintain CRM/Excel trackers for leads, sales, and marketing activity
Coordination & Reporting
- Coordinate with trainers, recruiters, and operations teams
- Prepare daily/weekly reports on counseling, sales, and bench marketing activity
- Ensure process adherence and documentation accuracy
Required Qualifications
- Bachelor's degree in any discipline (MBA preferred but not mandatory)
- Experience in education counseling, bench sales, recruitment sales, or training sales
- Strong communication, persuasion, and negotiation skills
- Willingness to work 100% onsite at Magarpatta, Pune
Preferred Qualifications
- Experience in IT training institutes, staffing firms, or consultancy environment
- Knowledge of bench marketing process
- Target-driven and result-oriented mindset
Skills & Competencies
- Education counseling & career guidance
- Bench marketing & candidate sales
- Client & vendor coordination
- Lead generation & follow-ups
- Sales negotiation & closing
- CRM / Excel tracking
- Strong verbal & written communication
- Time management & multitasking
