About Clinikally:
India's leading digital health destination for Dermatology, Nutrition & Wellness. A multi-condition health platform providing Telehealth, Al-powered treatment plans, and full stack marketplace for the most effective products. Clinikally's platform is rapidly delivering a positive, real-life impact on millions of dermatology & nutrition consumers across India and is creating a paradigm shift in expert-led commerce.
Position Overview:
We are seeking a meticulous Market Research Analyst who will be instrumental in monitoring and analyzing product discounts and pricing strategies across competitor websites. This role is crucial for ensuring our platform remains competitive and aligned with market dynamics.
Key Responsibilities:
- Conduct regular scans of competitor websites to gather data on product pricing, discounts, and promotional offers.
- Update product pricing and discounts on our platform based on gathered intelligence to maintain competitive edge.
- Collaborate with marketing and product teams to strategize and implement effective pricing tactics.
- Analyze trends in the market to propose proactive discount and promotional strategies.
- Generate detailed reports for the management on market trends, pricing, and competitor activities.
Required Skills and Qualifications:
- Bachelor's degree in Marketing, Business, or a related field.
- Demonstrated experience in an e-commerce environment, particularly in market analysis or a similar role.
- Proficient in using data analysis tools and Excel.
- Keen attention to detail with the ability to manage multiple tasks simultaneously.
- Strong communication skills and organizational prowess.
Preferred Skills:
- Experience with e-commerce platforms and analytics tools.
- Understanding of the skin and hair care product market.