Skincare experience is a Must.
Key Responsibilities
1. Marketplace Management (US Focus)
- Manage end-to-end operations for US marketplaces (e.g., Amazon US, Walmart, Shopify).
- Create and optimize product listings (titles, bullet points, A+ content, keywords).
- Ensure listings are compliant with marketplace policies and US regulations.
2. Catalog & Content Optimization
- Conduct keyword research using tools like Helium 10, Jungle Scout, etc.
- Improve SEO rankings and conversion rates through content optimization.
- Coordinate with design/content teams for creatives (banners, A+, storefront).
3. Performance Monitoring & Reporting
- Track key metrics: Sales, Conversion Rate, CTR, ACOS/ROAS.
- Prepare weekly and monthly performance reports.
- Identify growth opportunities and suggest actionable improvements.
4. Inventory & Order Management
- Monitor inventory levels across warehouses (FBA/3PL).
- Coordinate replenishment planning to avoid stock-outs or overstocking.
- Track order fulfillment, returns, and customer issues.
5. Ads & Promotions Coordination
- Work closely with performance marketing teams/agencies on PPC campaigns.
- Plan and execute promotional activities (discounts, deals, seasonal campaigns).
- Analyze campaign performance and optimize for ROI.
6. Competitor & Market Analysis
- Track competitor pricing, positioning, and promotions in the US market.
- Identify trends and recommend strategies for category growth.
7. Compliance & Documentation
- Ensure product compliance with US standards (FDA, labeling norms if applicable).
- Maintain proper documentation for marketplace and regulatory requirements.
