E-Commerce Executive (Shopify)

Company Description Karuka is a handcrafted products brand backed by the Ashray Foundation, focused on connecting rural artisans with modern markets. The company is dedicated to bringing authentic, high-quality handmade products to customers while supporting sustainable livelihoods for craftspeople. Karuka emphasizes genuine craftsmanship, direct empowerment of grassroots artisans, and socially responsible growth. By working with Karuka, team members contribute to preserving Indian art and creating meaningful community impact. The organization values authenticity, social responsibility, and the celebration of handmade heritage.
Role Description The E-Commerce Executive (Shopify) is a full-time, on-site role based in the Pune Division. This role is responsible for managing and optimizing the Shopify storefront, including product listings, collections, pricing, and promotions to ensure a seamless customer experience. The E-Commerce Executive will monitor daily website performance, analyze sales and traffic data, and implement improvements in collaboration with marketing and operations teams. Day-to-day tasks include handling customer queries related to orders, coordinating with fulfillment teams to ensure timely dispatch, managing inventory accuracy, and supporting online sales campaigns. The role also involves maintaining brand consistency across digital touchpoints and contributing ideas to enhance conversion rates and overall online revenue.
Qualifications

• Strong analytical skills to interpret e-commerce metrics, sales reports, and customer behavior data.
• Account management experience, including handling customer issues, order-related queries, and stakeholder coordination.
• Sales and sales management skills to drive online revenue, support campaigns, and meet performance targets.
• Team management capabilities to collaborate effectively with marketing, operations, and artisan liaison teams.
• Hands-on experience with Shopify (store setup, theme configuration, product management, basic troubleshooting).
• Knowledge of e-commerce best practices, online merchandising, and basic digital marketing concepts.
• Strong written and verbal communication skills, with attention to detail and accuracy.
• Bachelor's degree in Business, Marketing, Commerce, or a related field, or equivalent practical experience.
• Ability to work on-site in the Pune Division and manage multiple tasks in a fast-paced environment.
• An interest in handicrafts, social impact, or artisan-led brands is a plus.