E Com Marketing Manager

Job description

Company Description

Bent Chair is a premium home dcor and lifestyle brand based in Delhi, India, specializing in creating alternative aesthetic experiences for the urban home and lifestyle space. The company offers contemporary furniture and decor masterpieces that add an artistic touch to living spaces, aligning with global trends in creative excellence.

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Role Description

Key Responsibilities

Own and grow online sales performance on Bentchair website.

Plan and execute performance marketing campaigns (Google Ads, Meta, marketplace ads).

Drive conversion rate optimization (CRO), funnel performance, and customer acquisition.

Manage product listings, pricing, promotions, and visibility across platforms.

Collaborate with design & content teams for campaign creatives, banners, and launches.

Analyze data, track KPIs (ROAS, CAC, AOV, conversion rate), and optimize campaigns.

Plan seasonal campaigns, offers, and new product launches.

Work closely with brand & social teams to align storytelling with sales objectives.