About Us:
Founded in 2014, Vedantu emerged as a visionary in the ed-tech space, pioneering the shift towards online education in India. Our name, derived from Veda (knowledge) and Tantu (network), reflects our mission: to create a vast network of knowledge accessible to all. We embarked on a journey to transform the educational landscape, leveraging technology to make quality education available, affordable, and personalized.
Director – Sales Operations / Sales Excellence
Company: Vedantu
Location: Bangalore
Department: Sales Operations / Business Excellence
Experience: 8–15 Years
About the Role
Vedantu is looking for a highly analytical and result-oriented professional for the role of Director – Sales Operations / Sales Excellence. The role will be responsible for driving maximum revenue efficiency through strong sales governance, lead management, center coordination, funnel optimization, and data-driven decision-making.
The ideal candidate should have deep expertise in sales operations, lead behavior analysis, revenue optimization, business analytics, and cross-functional stakeholder management.
Key Responsibilities
Revenue & Sales Efficiency
- Drive maximum revenue generation through sales process optimization and operational excellence.
- Monitor business performance, conversion metrics, and sales productivity across centers/regions.
- Identify revenue leakage points and implement corrective actions.
- Build scalable sales operating mechanisms to improve overall business efficiency.
Lead Management & Distribution
- Analyze customer and lead behavior patterns to improve conversion efficiency.
- Own lead allocation, lead sharing logic, and lead distribution frameworks across teams/centers.
- Optimize lead utilization and ensure higher ROI from marketing-generated leads.
- Work closely with Marketing and Sales teams to improve lead quality and funnel performance.
Sales Analytics & Business Insights
- Develop dashboards, reports, and business insights for leadership reviews.
- Drive data-backed decision-making using sales MIS, funnel metrics, and performance analytics.
- Analyze center-wise performance, sales trends, customer behavior, and operational gaps.
- Forecast business numbers, conversion trends, and revenue opportunities.
Center Coordination & Stakeholder Management
- Coordinate with center teams, regional business heads, and sales leadership for smooth operations.
- Ensure alignment between Operations, Marketing, Academics, and Sales functions.
- Standardize processes and drive operational discipline across centers.
- Act as a bridge between business teams and leadership for execution excellence.
Process Excellence & Automation
- Improve sales processes, SOPs, CRM workflows, and operational systems.
- Drive automation initiatives to enhance efficiency and reporting accuracy.
- Ensure process adherence, governance, and operational transparency.
Desired Candidate Profile
- 8+ years of experience in Sales Operations, Revenue Operations, Sales Excellence, or Business Analytics roles.
- Strong analytical and problem-solving skills with expertise in data interpretation.
- Experience in handling lead management systems, lead allocation, and sales funnel optimization.
- Proven experience in driving revenue growth through operational improvements.
- Strong understanding of customer/lead behavior analytics and sales productivity metrics.
- Excellent stakeholder management and center coordination experience.
- Advanced knowledge of Excel, Google Sheets, CRM tools, dashboards, and MIS reporting.
- Experience in EdTech, Retail, BFSI, Internet, or high-growth startup environments preferred.
