About Flipkart Commerce Cloud
Flipkart Commerce Cloud (FCC) is Flipkart's external SaaS business — productising the technology that powers India's largest e-commerce platform and offering it to enterprise retailers globally. FCC's portfolio includes Catalog (AI-native PIM/DAM), Ads (Retail Media Network), and a full end-to-end Demand stack (storefront, search, recommendations, pricing, cart & checkout).
FCC goes to market via two routes: direct enterprise sales and a partnerships channel (system integrators, commerce consultancies, regional re-sellers, and co-sell arrangements). This role owns the latter globally.
Geographic Scope
FCC's partnerships motion currently spans three active international theatres, with additional markets in the pipeline:
What You Will Own
- 1. Partner Pipeline & Quota
- Own and deliver annual partner-sourced ARR quota across assigned geographies
- Manage the full partner sales cycle: identify, qualify, enable, co-sell, close
- Build and maintain a healthy pipeline at 3x+ coverage; report weekly to FCC sales leadership
- Drive partner-influenced revenue on direct deals — co-sell motions with SIs and consultancies
- 2. Partner Acquisition & Ecosystem Development
- Identify, recruit, and onboard new channel partners: system integrators, commerce consultancies, regional VARs, and technology alliances
- Own partner tier framework and commercial terms; negotiate MSAs and partner agreements
- Build relationships at the senior level — VP/C-suite at partner organisations — not just working-level contacts
- Represent FCC at industry events, summits, and partner conferences in market
- 3. Market Expansion
- Deepen penetration in GCC/UAE, Singapore, and Chile where the pipeline is live
- Identify and make the commercial case for the next 1–2 market entries by end of Year 1
- Work with FCC's GTM and product teams to adapt positioning for market-specific buyer personas and regulatory contexts
- 4. Team Leadership
- Lead and develop the two incoming Partnership Managers as they onboard
- Set territory plans, account assignments, and quota splits for the team
- Coach on partner sales methodology; run structured deal reviews weekly
- Build a high-performance, globally distributed partnerships team over the 12–18 month horizon
- 5. GTM Alignment & Internal Collaboration
- Work closely with the direct sales team to align on accounts and avoid channel conflict
- Partner with Product to relay market-specific feature gaps and influence roadmap sequencing for international markets
- Collaborate with Marketing on partner-facing collateral, case studies, and regional event presence
- Feed partner intelligence back into FCC's competitive positioning and pricing strategy
What Success Looks Like
Horizon
Outcome
Signal
30 days
Full handover complete; owns pipeline, knows every active partner and deal
In-market travel to GCC or SEA; inherited pipeline reviewed and updated
60 days
Partnership Managers onboarded and ramping with clear territory plans
First new partner MOU or co-sell agreement signed independently
90 days
Quota run-rate on track; at least one new logo influenced or closed via partner channel
Presented market expansion recommendation to FCC leadership
6 months
Team at full productivity; pipeline at 3x quota coverage across geographies
1+ new market entry plan approved; ≥2 new partners acquired
12 months
Annual quota achieved; partnerships recognised as a distinct growth engine in FCC's GTM
Partner-sourced ARR as % of total FCC ARR materially increased YoY
Must-Have Qualifications
- 10–18 years of experience in enterprise technology sales or partnerships; at least 4 years in a partnerships-specific role
- Demonstrated track record of carrying and hitting a quota — this is a number-first role, not a relationship-management role
- Direct experience selling into or building partnerships in GCC/UAE and/or Southeast Asia; LATAM experience is a plus
- Experience at a SaaS or commerce technology company selling to enterprise retailers or e-commerce platforms
- Proven ability to recruit, sign, and operationalise new channel partners — SI, consultancy, or VAR — from a standing start
- Strong commercial acumen: can structure a partner commercial framework, negotiate terms, and protect deal economics
- Experience managing a small, high-performance team; comfortable running structured deal reviews and pipeline calls
- Willingness and ability to travel significantly across partner markets — target 30–40% travel
What Sets Apart Great Candidates
- You have worked at a commerce technology company (Salesforce Commerce Cloud, VTEX, Commerce tools, Adobe Commerce, Mirakl, or similar) and understand the SI and consultancy ecosystem that surrounds it
- You have a warm network in GCC and SEA — partners and prospects who will take your call on Day 1
- You think like a GM: you understand how your partner revenue affects FCC's unit economics and you optimise for that, not just bookings
- You have run a channel motion alongside a direct sales team without creating conflict — you know how rules of engagement actually work in practice
- You have built a partnerships team, not just managed one — you know how to hire for partner sales, not just account management