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beasyfit

Direct Response Copywriter

2-4 Years
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  • Posted 22 hours ago
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Job Description

Location: Remote (India)

Employment Type: Full-time (Permanent)

Experience: 2 - 3 Years (Mandatory)

Salary: ₹25,000 – ₹33,000 (In-hand, fixed)

Joining: Immediate

This role is strictly for Direct Response Copywriters - writing video scripts for 60-90 second meta ads talking head videos.

We are not hiring content writers or blog writers.

  • Candidates without experience in ad copy, video scripts, or sales-driven writing will not be considered.

About BeasyFit

BeasyFit is an online fitness and coaching company focused on helping working professionals achieve sustainable fat loss through structured programs and practical nutrition. The business operates on measurable outcomes and performance-driven growth.

Role Overview

We are looking for a results-driven Direct Response Copywriter who can create high-converting ad copies and video scripts that drive leads and revenue.

The role requires a strong understanding of consumer psychology, hooks, objections, and conversion-focused messaging.

Key Responsibilities

  • Write high-converting ad copies for Meta (Facebook & Instagram) and Google Ads
  • Create video ad scripts (Reels, UGC-style ads, short-form content)
  • Develop landing page and sales copy focused on conversions
  • Write compelling hooks, headlines, and CTAs
  • Align copy with audience pain points and buying triggers
  • Collaborate with performance marketing and creative teams
  • Continuously improve copy based on metrics such as CTR, CPA, and ROAS

Required Skills & Qualifications

  • 2–3 years of direct response copywriting experience

Proven experience in:

  1. Ad copywriting (Meta/Google)
  2. Video ad scripts 60-90 seconds (short-form content)
  3. Conversion-focused writing

Strong understanding of:

  • Hooks and scroll-stopping openings
  • Pain points and objections
  • Sales psychology
  • Ability to write clear, persuasive, and action-driven copy
  • Familiarity with performance metrics (CTR, CPC, CPA, ROAS)
  • Excellent command of English and Hindi
  • Ability to work independently in a remote setup

Fill this form to Fastrack your application - https://forms.gle/YyxA5ceLdJoeyUAQ7

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About Company

Job ID: 146082595

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