Company Description Sri Baby Properties is a leading real estate developer in Coimbatore, focused on high-quality residential and commercial projects that match modern living and business needs. The company specializes in luxury homes and contemporary commercial spaces built with innovation, sustainability, and customer satisfaction at the core. With deep local market knowledge and a reputation for transparency and reliability, Sri Baby Properties consistently delivers long-term value and premium lifestyles. Each project is designed to exceed expectations, and the team collaborates closely with clients to translate their vision into reality, building not just properties, but lasting relationships and vibrant communities.
Role Description This is a full-time, on-site Digital Marketing Specialist role based in Coimbatore. The Digital Marketing Specialist will plan, execute, and optimize online marketing campaigns to increase brand visibility, generate qualified leads, and support property sales. Responsibilities include managing social media channels, creating and scheduling content, running paid campaigns, and monitoring engagement across platforms. The role also involves tracking and analyzing web and campaign performance data, preparing regular reports, and recommending improvements. The specialist will collaborate with sales, design, and leadership teams to align digital initiatives with business goals and ensure a consistent brand presence across all digital touchpoints.
Qualifications
- Strong skills in Digital Marketing and Online Marketing, including campaign planning, execution, and optimization.
- Experience in Social Media Marketing across major platforms, with the ability to create and manage engaging content.
- Proficiency in Web Analytics tools (e.g., Google Analytics or similar) to measure performance and derive actionable insights.
- Excellent Communication skills, with the ability to present ideas clearly and collaborate with cross-functional teams.
- Relevant experience in real estate, property marketing, or related industries is an advantage.
- Familiarity with SEO/SEM, email marketing, and basic content creation or coordination is preferred.
- Bachelor's degree in Marketing, Business, Communications, or a related field, or equivalent practical experience.
- Ability to work on-site in Coimbatore, manage multiple projects, and meet deadlines in a fast-paced environment.
