We're looking for an experienced and result-driven Digital Marketing Specialistwho can help us grow our e-commerce vertical by generating quality leads and driving app/web installs at the lowest cost. You will plan, implement, and manage performance marketing strategies across Google, Meta, and other platforms.
This role needs a strategic thinker with hands-on experience in SEO, Meta Ads, Google Ads, analytics tools, and content marketing someone who understands full-funnel marketing and can own the growth.
Responsibilities:- Build, plan, and execute digital marketing strategies for app and web
- Run high-performing campaigns on Meta (Facebook/Instagram) & Google Ads
- Optimize campaigns to reduce CPI, CPL, and increase ROAS
- Generate high-quality leads and installs for the e-commerce app and website
- Plan and manage digital marketing budgets efficiently
- Track KPIs, ROI, and regularly report insights using Google Analytics & Excel
- Drive SEO improvements, including on-page and off-page strategies
- Manage email, WhatsApp, and push notification marketing
- Coordinate with content, design, and development teams for campaign execution
- Research competitors and digital trends to stay ahead
- Improve landing pages and user funnels to increase conversions
- Build and support inbound marketing plans
Requirements:- 25 years of experience in digital marketing, with strong focus on performance
- Proven experience with Meta Ads (Facebook/Instagram), Google Ads, and lead generation
- Good understanding of SEO, Google Analytics, Google Tag Manager, and Search Console
- Strong knowledge of SEM, CRM software, email campaigns, and funnel marketing
- Familiar with ad copy creation, audience targeting, retargeting, and ad testing
- Excellent planning, time management, and communication skills
- Team player and problem solver who can manage multiple campaigns
- Good knowledge of all major digital marketing channels and tools
- Experience working in e-commerce or high-growth app-based companies preferred
What You'll Love:- Be part of a VC-backed startup with 14M+ installs
- Founders have scaled apps to 100M+ installs before
- Opportunity to build and lead strategy for both app & web growth
- High ownership, fast learning, and a collaborative work culture
- Make a real impact on user acquisition and business growth
To Apply:
Send us your resume and portfolio of past campaigns.
Let's grow together faster, smarter, and with impact