Digital Marketing Specialist

Company Description

Ravimagic, previously known as Ravi Masale, has been crafting authentic, high-quality food products since 1981. Headquartered in Aurangabad, Maharashtra, with branch offices across India, we specialize in over 75 products, including Single Ingredient Spices, Blended Spices, Chutneys, Pickles, Sauces, and more. With two state-of-the-art manufacturing facilities, we pride ourselves on our commitment to innovation, quality, and customer satisfaction. Trusted by millions across India and overseas, our products are designed to inspire and enhance culinary experiences. Our core values are Trust, Consumer Satisfaction, Respect, Innovation, and Excellence, symbolized by our motto: Swad Hamara, Vishwas Tumhara (Our Taste, Your Trust).

Role Description

This is a full-time, on-site role for a Digital Marketing Specialist located in Chhatrapati Sambhajinagar. Responsibilities include crafting and executing digital marketing campaigns, managing social media platforms to increase brand engagement, analyzing web analytics to optimize marketing performance, and developing innovative strategies for online marketing. The role also involves creating and overseeing advertising content and collaborating with various teams to ensure cohesive brand messaging across digital channels.

Qualifications

• Strong expertise in Social Media Marketing, Digital Marketing, and Online Marketing
• Proficiency in Web Analytics and the ability to measure and enhance website and campaign performance
• Exceptional Communication skills, both written and verbal, for creating engaging content and collaborating with teams
• Experience with SEO, SEM, and content creation strategies is preferred
• Ability to analyze data, identify trends, and translate them into actionable insights
• Bachelor's degree in Marketing, Business, Communications, or a related field
• Prior experience with FMCG or food industry marketing is a plus