About the Role
We are looking for a results-driven Digital Marketing Manager to lead and execute our digital marketing strategies. The ideal candidate will be responsible for driving online visibility, generating leads, and managing high-performing campaigns across multiple digital channels.
Key Responsibilities
- Develop and execute comprehensive digital marketing strategies
- Lead and manage a team of digital marketing professionals
- Plan and optimize campaigns across SEO, SEM, social media, email, and paid ads
- Analyze performance using tools like Google Analytics and optimize ROI
- Manage paid campaigns on Google Ads and other platforms
- Oversee website performance, content strategy, and user engagement
- Track industry trends and competitor activities
- Manage budgets and allocate resources effectively
- Collaborate with cross-functional teams (sales, design, product)
- Generate reports and present insights to senior leadership
Requirements
- Bachelor's degree in Marketing, Business, or related field
- 3+ years of digital marketing experience (with leadership exposure)
- Strong expertise in SEO, SEM, social media, and paid advertising
- Experience with CRM tools and marketing automation
- Excellent analytical, leadership, and communication skills
- Ability to manage multiple campaigns and deadlines
