Digital Marketing Specialist

Company: Ethical Den

Location: Onsite

Employment Type: Full-time

Salary: 25,000 per month

Company Description

Ethical Den is a digital marketing and software development company established in May 2021 with a mission to enhance digital infrastructure and promote cyber hygiene worldwide. The company offers a diverse range of services, including security audits, digital marketing, website and application development, data-driven solutions, and training programs. Ethical Den specializes in emerging technologies such as ethical hacking, artificial intelligence, and digital marketing, aiming to empower individuals and businesses through education and innovation.

Role Description

This is an on-site, full-time role located in Kolkata for a Digital Marketing Specialist. The responsibilities include planning and executing digital marketing campaigns, managing social media platforms, analyzing web traffic data, and optimizing online marketing strategies to improve performance. The specialist will be expected to collaborate with cross-functional teams to achieve marketing objectives and maintain consistent communication with stakeholders.

Qualifications

• Proficiency in Social Media Marketing and Online Marketing
• Solid understanding of SEO, SEM, and social media marketing.
• Experience with tools such as Google Ads, Meta Business Suite, Canva, and email marketing platforms.
• Strong knowledge of Digital Marketing strategies and Web Analytics tools
• Excellent Communication skills to engage with teams and stakeholders effectively
• Ability to analyze data and utilize insights to optimize campaigns and strategies
• Familiarity with the latest trends in digital marketing and emerging technologies
• Proven experience in managing digital marketing efforts successfully