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Digital Marketing Operation Head

Digital Marketing Operation Head

profitcast growth marketing agency
Fresher
Not Disclosed
Early Applicant
  • Posted 9 days ago
  • Be among the first 10 applicants

Job Description

We are looking for an experienced Head of Digital Marketing Operations to lead and optimize end-to-end digital marketing operations across multiple client accounts.

Key Responsibilities
  • Lead digital marketing operations, campaign planning, execution, and performance.
  • Develop and improve marketing processes, workflows, SOPs, and reporting systems.
  • Work closely with Account Management, Sales, Performance Marketing, SEO, Content, Creative, and CRM teams.
  • Monitor campaign performance, KPIs, ROI, CPL, CPA, CAC, ROAS, and conversion metrics.
  • Manage marketing automation, analytics, dashboards, and reporting.
  • Align marketing activities with client objectives, sales funnels, and revenue goals.
  • Manage marketing budgets and improve operational efficiency.
  • Lead, mentor, and develop digital marketing teams.
  • Ensure quality, timely delivery, and continuous improvement across client accounts.
  • Contribute to the agency's growth strategy, innovation, and adoption of new digital marketing technologies.

What We're Looking For
  • Prior experience in a digital marketing agency or multi-client environment is preferred.
  • Strong knowledge of digital marketing strategy, analytics, automation, and performance marketing.
  • Strong analytical, leadership, communication, and stakeholder-management skills.
  • Ability to manage multiple clients, teams, campaigns, and priorities simultaneously.
  • Experience with tools such as Google Ads, Meta Ads, GA4, GTM, CRM/Marketing Automation platforms, and reporting dashboards is preferred.

More Info

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Key Skills

GA4

Meta Ads

Marketing Automation platforms

reporting dashboards