Digital Marketing Manager

Job Title: Digital Marketing Manager (US & UK Clients)

Working Hours: 9-hour shift Monday Friday (Overlapping US & UK time zones required)

About Us

We are a growing outsourcing agency serving clients in the US and UK across website design & development, social media marketing, performance marketing, and marketing operations.

We focus on quality delivery, structured processes, and strong client communication.

We are hiring a Digital Marketing Manager who can take ownership of client accounts, lead the team, maintain quality standards, drive marketing performance, and implement automation systems to improve operational efficiency.

Role Overview

The Digital Marketing Manager will be responsible for:

Managing international client relationships

Leading internal digital marketing teams

Ensuring quality control before submission

Training and mentoring team members

Overseeing strategy and execution across marketing channels

Managing CRM systems, marketing automation, and AI-powered workflows

Implementing automation systems using tools such as GoHighLevel, n8n, and AI integrations

Key Responsibilities

1.) Client Relationship & Communication Management

Lead onboarding calls and strategy discussions

Conduct regular client meetings (US & UK clients)

Present strategies, roadmaps, and performance reports

Manage client expectations and timelines

Handle escalations professionally

Act as primary point of contact for assigned accounts

Ensure client retention and satisfaction

2.) Team Leadership & Management

Lead and manage digital marketing team members

Allocate work based on skill sets and project priorities

Ensure deadlines are met

Monitor team productivity and performance

Conduct weekly team meetings

Guide team members on improvement areas

Lead by example in professionalism and accountability

3.) Team Training & Development

Conduct regular training sessions for:

- Website best practices

- Paid ads optimization

- Content strategy

- Client communication

- CRM systems and marketing automation tools

- AI-powered marketing workflows

Train the team on tools such as GoHighLevel, n8n, Zapier, and AI marketing tools

Identify skill gaps within the team

Develop SOPs and documentation

Support junior team members in professional growth

Improve English communication standards within the team

4.) Quality Control & Final Review

Review all deliverables before client submission including websites, ads, social media content, campaigns, CRM pipelines, and reports

Ensure work meets international quality standards

Maintain brand consistency and accuracy

Prevent errors, delays, and miscommunication

5.) Website Design & Development

Manage website projects (WordPress, Wix, Squarespace, Shopify, etc.)

Coordinate between designers and developers

Ensure websites are conversion-focused

Approve wireframes and final outputs

Ensure SEO basics are implemented

6.) Social Media Marketing Management

Oversee content strategy and calendar planning

Review captions and creatives

Monitor growth and engagement

Improve positioning and messaging

Guide team on trend-based and strategic content

7.) Performance Marketing Oversight

Plan and supervise Meta, Google, and LinkedIn campaigns

Track KPIs (ROAS, CPL, CPA, CTR)

Optimize campaigns based on data

Present performance reports to clients

Suggest scaling strategies

8.) Marketing Operations & Process Management

Ensure smooth workflow between client and team

Improve internal systems and accountability

Track deadlines and deliverables

Maintain documentation and reporting systems

Manage CRM systems such as GoHighLevel (GHL)

Monitor lead pipelines, funnels, and campaign performance

Implement marketing automation systems to improve operational efficiency

9.) AI Automation & Workflow Integration

Design and implement automation workflows using n8n, Zapier, or similar tools

Build AI-powered marketing processes for lead generation, follow-ups, and campaign optimization

Automate CRM pipelines, lead nurturing sequences, and reporting systems

Integrate marketing tools, CRMs, and communication platforms

Implement AI-assisted content creation, analytics, and campaign insights

Improve internal operations through AI-driven automation and workflow optimization

Required Skills & Qualifications

3+ years of experience in Digital Marketing

Experience handling international clients (US/UK preferred)

Prior experience leading a team

Strong knowledge of website project management, social media strategy, paid advertising, analytics, and reporting

Experience with CRM systems (preferably GoHighLevel)

Experience with automation tools (n8n, Zapier, Make, etc.)

Familiarity with AI marketing tools and workflow automation

Excellent spoken and written English

Confident in client calls and presentations

Strong leadership and decision-making skills

Ability to work overlapping US/UK hours when required

Personality Traits We Value

Ownership mindset

High accountability

Structured thinker

Calm under pressure

Strong communicator

Quality-focused

Growth-oriented leader

Important Note

This role requires flexibility in working hours to accommodate US & UK client calls and time-sensitive projects. Strong English communication and prior experience handling client calls independently are mandatory.