Job description:
Job Role Overview
We are looking for an experiencedDigital Marketing Managerwho will be responsible forplanning, executing, reporting, and scaling digital and social media strategies for our clients. This role focuses onclient growth, performance tracking, and strategic planningacross all digital channels.
Key Responsibilities
Client Strategy & Planning
- Develop customised digital marketing and social media strategiesfor each client
- Understand client business goals, target audiences, and market positioning
- Create monthly and quarterly marketing plans for client growth
Performance Marketing & PPC
- Plan, execute, and optimiseGoogle Ads, Meta Ads, and other PPC campaignsfor clients
- Manage lead generation, conversion, retargeting, and performance funnels
- Monitor and improve ROI, CPL, CPA, and conversion rates for client campaigns
SEO & Organic Growth
- Build and execute SEO strategiesfor client websites and brands
- Improve organic traffic, keyword rankings, and search visibility
- Coordinate with content teams for SEO driven content planning
Social Media Strategy & Growth
- Create and manageplatform specific social media strategies for clients
- Plan content calendars, campaigns, and growth tactics
- Drive engagement, reach, followers growth, and brand awareness
Reporting & Client Communication
- Prepare and presentmonthly performance reportsfor clients
- Analyze data and provide actionable insights and improvement plans
- Communicate results, strategies, and next steps clearly to clients
Team & Project Management
- Coordinate with internal teams to deliver client work on time and with quality
- Review creatives, ads, and content before client delivery
- Ensure all client deliverables align with agreed strategies
Tools, Automation & Innovation
- Use analytics, automation, and AI tools to improve client results
- Stay updated with platform changes and digital marketing trends
- Continuously test new strategies to improve client performance
Requirements
- Strong knowledge ofPPC, SEO, Google Ads, Meta Ads, and Social Media Marketing
- Proven experience managingmultiple client accounts
- Strong analytical, communication, and leadership skills
- Experience in a marketing or digital agency environment
What We Offer
- Leadership role managing diverse client portfolios
- Opportunity to drive measurable growth for client brands
- Creative and performance focused work environment
- Competitive salary with growth opportunities