About Exceptional Ad Agency
Exceptional Ad Agency is a fast-growing performance marketing agency helping eCommerce brands scale through paid advertising, high-converting creatives, CRO strategies, and data-driven growth systems.
We are looking for a results-driven Digital Marketing Manager cum Assistant Operations Manager who can lead performance campaigns while ensuring smooth internal operations and client satisfaction.
Strategic Performance Marketing Leadership
- Develop and oversee performance marketing strategies across Meta Ads, Google Ads, and other platforms.
- Drive revenue growth and optimize ROAS, CAC, CPL, and profitability metrics.
- Approve campaign structures, budget allocation, and scaling strategies.
- Lead advanced CRO initiatives, funnel optimization, and landing page performance improvements.
- Ensure accurate tracking infrastructure (Pixel, CAPI, GA4, GTM).
Team Leadership & Mentorship
- Lead and mentor performance marketers, media buyers, designers, and content teams.
- Establish performance KPIs for team members.
- Conduct regular performance reviews and strategic planning meetings.
- Build a culture of accountability, creativity, and data-driven decision-making.
Operations Management
- Oversee daily agency operations and workflow systems.
- Improve SOPs, reporting systems, and delivery timelines.
- Ensure seamless coordination between marketing, creative, and client servicing teams.
- Identify operational bottlenecks and implement scalable systems.
Business & Revenue Contribution
- Support agency revenue targets and profitability goals.
- Assist leadership in forecasting, planning, and business expansion initiatives.
- Contribute to hiring decisions and team structure planning.
Required Qualifications
- 4+ years of hands-on experience in performance marketing for eCommerce brands.
- Proven track record of scaling paid campaigns profitably.
- Strong leadership and team management experience.
- Advanced understanding of CRO, funnel strategy, and creative testing.
- Data-driven mindset with strong analytical ability.
- Excellent communication and client presentation skills.
