Digital Marketing Manager

Company Name: AIS Technolabs - Acclaimed Web, Mobile App & Game Development Company

About Company: AIS Technolabs Pvt Ltd. is a renowned and Award Winning Web & Mobile App Development Company serving clients across the world with unique and customized IT solutions. Since inception in 2011, AIS Technolabs has experienced tremendous growth with 8537+ clients across 39+ countries.

We offer unique and customized IT solutions that empower clients right from startups, small businesses, digital agencies to large enterprises to grow exponentially based on their transformation objectives. Our excellence lies in innovative and tailored web and mobile solutions that fit our clients requirements with a commitment to go above and beyond for on-time delivery and surpassing their expectations. We have a wide range of ready-made web & mobile app solutions served under one roof and that too customized according to your business requirements. AIS Technolabs Excellence:- 11+ Years of Developing Technology Solutions 500+ Experienced Professionals 8537+ Projects.

Company Website: https://www.aistechnolabs.com/

Linkedin: https://www.linkedin.com/company/ais-technolabs/

Key Responsibilities

Planning, briefing, development & implementation of digital marketing strategy / campaigns across digital media

Understanding how to use all research and lead generation tools available including Internet sources such as social and business media

Developing a digital marketing resource with combined skill sets across all areas of digital including SEO, content production, PPC, retargeting, email marketing, affiliate marketing, online PR, quality link building, social media advertising, social media campaigns and conversion optimization

Analysis and presentation of digital marketing results

Achieve effective web-based marketing that allows the business to generate & sell leads

Deliver campaigns on time and to a high standard

Improve performance through reporting & analytics

Key Requirements :

The ideal candidate will be educated to degree level and have in the region of 4 years experience in a digital marketing environment, especially in a digital lead generation context. Other key requirements will include:

End to end lead generation, specifically into Organic and SEO

Team leading experience would be added advantage

Clear understanding of Cost per lead (CPL)

A clear understanding and hands on experience of digital marketing channels, techniques & tools including (but not limited to) PPC, SEO, Social Media, Email Marketing, Affiliates & Google Analytics ∙ Resource management experience

Ability to liaise at Board Level with both internal and external stakeholders

Understanding of customer segmentation

Ability to manage multiple projects and deadlines with ease ∙ Experience working with external agencies and managing the creative process through from briefing to implementation ∙ Experience managing websites within WordPress with a knowledge of HTML