Digital Marketing Lead

0-2 Years

This job is no longer accepting applications

Job Description

Plan and execute all digital marketing, including SEO/SEM, marketing database, email, social media and display advertising campaigns
Design, build and maintain our social media presence
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Plan, execute, and measure experiments and conversion tests

Requirements

MBA in Marketing or General Management
Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
Experience in optimizing landing pages and user funnels
Experience with A/B Testing and multivariate experiments
Knowledge of website analytics tools
Experience in setting up and optimizing Google AdWords and Amazon Ad campaigns