Digital Marketing Intern

Company: EchoSoul

Location: Chandigarh, India (or Remote/Hybrid as per your setup)

About EchoSoul:

At EchoSoul, we are dedicated to transforming lives. As a growing life coach company, we help individuals discover their purpose, build resilience, and unlock their highest potential. We are looking for a creative, tech-savvy, and motivated Digital Marketing Intern who is passionate about personal growth and ready to help expand our brand's digital footprint.

Job Overview:

We are seeking an enthusiastic Digital Marketing Intern to take ownership of and elevate our online presence. In this role, you won't just look at data; you will actively create content, manage platforms, and optimize our digital touchpoints. This internship offers hands-on experience across the entire marketing spectrum—from search visibility to video production and basic website optimization.

Key Responsibilities:

SEO & GEO Optimization: Support our search visibility by implementing traditional SEO (on-page, off-page, and keyword research) alongside modern GEO (Generative Engine Optimization) strategies to ensure EchoSoul ranks well in AI-driven search results.

Social Media Management: Assist in developing and implementing creative social media strategies to increase engagement and community reach across platforms like Instagram, Meta (Facebook), and LinkedIn.

Content Creation & Video Editing: Conceptualize, shoot, or edit highly engaging short-form video content (Reels, Shorts, TikToks) and graphics tailored to a life coaching audience.

Website Management: Handle basic website optimization, updates, and troubleshooting—including generating or regenerating page layouts and updating content as needed.

Ad Campaigns & Analytics: Assist in setting up, monitoring, and pulling performance metrics for organic and basic paid PPC campaigns to continually improve results.

Requirements:

Education: Bachelor's degree in Marketing, Digital Marketing, Communications, or a closely related field (pursuing or completed).

Technical Skills: Basic understanding or practical experience with SEO tools (Google Analytics, Search Console) and standard video/graphic editing software (e.g., Canva, CapCut, Premiere Pro).

Web Basics: Foundational knowledge of CMS platforms (like WordPress, Wix, or Shopify) with the ability to edit or refresh website elements.

Soft Skills: Excellent written and verbal

communication skills.

A proactive attitude, strong attention to detail, and a deep willingness to learn and explore new marketing technologies.

Alignment: A genuine interest in the life coaching, wellness, or personal development industry is highly advantageous.