Digital Marketing Intern

Job Description: Performance Marketing Intern

Company: Alchemist Marketing Solutions

Experience: 3–6 Months

Department: Digital Marketing / Performance Marketing

Location: Mumbai

About the Role

Alchemist Marketing Solutions is looking for a motivated and enthusiastic Performance Marketing Intern with 3–6 months of experience and a strong foundation in digital marketing. The ideal candidate should have a good understanding of SEO, Search Engine Marketing (SEM), and Paid Media, along with a keen interest in learning, experimenting, and growing in the performance marketing domain.

Key Responsibilities

• Assist in planning, executing, and monitoring digital marketing campaigns across various platforms.
• Support SEO activities, including keyword research, on-page optimisation, and website performance analysis.
• Assist in managing and optimising paid advertising campaigns across Google Ads and Meta Ads.
• Develop a basic understanding of SEM strategies, search campaigns, bidding, and keyword targeting.
• Monitor campaign performance and help prepare reports using key metrics such as impressions, clicks, CTR, CPC, and conversions.
• Conduct keyword research, competitor analysis, and audience research to support campaign planning.
• Assist in tracking campaign performance and identifying opportunities for improvement.
• Stay updated on the latest digital marketing trends, tools, and advertising platform updates.

Requirements

• 3–6 months of experience in performance marketing or digital marketing, through an internship or relevant work experience.
• Good foundational knowledge of SEO, SEM, and Paid Media.
• Basic familiarity with Google Ads, Meta Ads Manager, and Google Analytics is preferred.
• Understanding of digital marketing metrics such as CTR, CPC, CPM, CPA, and conversions.
• Basic knowledge of keyword research, search intent, and campaign optimisation.
• Strong analytical, communication, and problem-solving skills.
• A proactive attitude, eagerness to learn, and willingness to take ownership of assigned tasks.

Who We're Looking For

We are looking for someone who has a solid understanding of digital marketing fundamentals and is eager to build practical, hands-on experience. The candidate should be curious, analytical, open to feedback, and enthusiastic about learning how to plan, execute, analyse, and optimise performance marketing campaigns in a dynamic agency environment.